#973441#973441

#973441 is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.1% C 0.132 H 16.1°. Best body text is #FFFFFF at 7.28:1 contrast (WCAG AA passes).

Color values

HEX	#973441
RGB	rgb(151, 52, 65)
HSL	hsl(352, 49%, 40%)
HSV	hsv(352, 66%, 59%)
CMYK	cmyk(0%, 65.6%, 57%, 40.8%)
CIE-LAB	lab(36.78, 42.38, 14.76)
CIE-LCH	lch(36.78, 44.88, 19.20°)
OKLab	oklab(47.15% 0.1272 0.0367)
OKLCH	oklch(47.15% 0.132 16.1)
XYZ	xyz(14.9460, 9.4189, 6.0310)
Luminance	0.0942 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973441 #34978A

analogous

#973473 #973441 #975834

triadic

#973441 #419734 #344197

tetradic

#973441 #739734 #34978A #583497

square

#973441 #739734 #34978A #583497

split-complementary

#973441 #349758 #347397

monochromatic

#3C151A #69242D #973441 #C04858 #D07682

Accessibility & contrast

On white

7.28

#973441 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.88

#973441 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973441

7.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973441	#FFFFFF	#000000	##FFFFFF
##973441	1.00	7.28	2.88	7.28
#FFFFFF	7.28	1.00	21.00	1.00
#000000	2.88	21.00	1.00	21.00
##FFFFFF	7.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C4A41

Deuteranopia (green-blind)

#655E3F

Tritanopia (blue-blind)

#A52139

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #973441;
/* rgb */ color: rgb(151, 52, 65);
/* oklch */ color: oklch(47.1% 0.132 16.1);

Tailwind

colors: {
  custom: {
    50: '#bb7175',
    500: '#973441',
    950: '#000000',
  },
}

SCSS

$custom: #973441;
$custom-light: #bb7175;
$custom-dark: #000000;

JSON

{
  "hex": "#973441",
  "rgb": {
    "r": 151,
    "g": 52,
    "b": 65
  },
  "hsl": {
    "h": 352.121,
    "s": 48.768,
    "l": 39.804
  },
  "oklch": {
    "l": 0.47147,
    "c": 0.13239,
    "h": 16.1
  },
  "luminance": 0.09417
}

Semantic roles & 50–950 ramp

primary

#973441

secondary

#6FB8AE

accent

#D8C64F

background

#FCF7F7

surface

#F8EDED

border

#D1C8C8

text

#130808

muted

#827B7B

Preview Lab

Preview with #973441

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →