#97343E#97343E
#97343E is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.1% C 0.132 H 17.9°. Best body text is #FFFFFF at 7.30:1 contrast (WCAG AA passes).
Color values
| HEX | #97343E |
|---|---|
| RGB | rgb(151, 52, 62) |
| HSL | hsl(354, 49%, 40%) |
| HSV | hsv(354, 66%, 59%) |
| CMYK | cmyk(0%, 65.6%, 58.9%, 40.8%) |
| CIE-LAB | lab(36.72, 42.15, 16.58) |
| CIE-LCH | lch(36.72, 45.29, 21.47°) |
| OKLab | oklab(47.08% 0.126 0.0408) |
| OKLCH | oklch(47.08% 0.132 17.9) |
| XYZ | xyz(14.8614, 9.3851, 5.5854) |
| Luminance | 0.0938 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 5.04
Cranberry
#9E003A
ΔE00 6.40
Light Maroon
#A24857
ΔE00 6.60
Brown
#A52A2A
ΔE00 6.74
Rose Red
#BE013C
ΔE00 7.45
Light Burgundy
#A8415B
ΔE00 7.77
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#97343E #34978D
analogous
#973470 #97343E #975B34
triadic
#97343E #3E9734 #343E97
tetradic
#97343E #709734 #34978D #5B3497
square
#97343E #709734 #34978D #5B3497
split-complementary
#97343E #34975B #347097
monochromatic
#3C1519 #69242B #97343E #C04854 #D0767F
Accessibility & contrast
On white
7.30
#97343E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.88
#97343E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #97343E
7.30:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##97343E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##97343E | 1.00 | 7.30 | 2.88 | 7.30 |
| #FFFFFF | 7.30 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.30 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D493E
Deuteranopia (green-blind)
#665E3C
Tritanopia (blue-blind)
#A52038
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #97343e; /* rgb */ color: rgb(151, 52, 62); /* oklch */ color: oklch(47.1% 0.132 17.9);
Tailwind
colors: {
custom: {
50: '#bb7173',
500: '#97343e',
950: '#000000',
},
}SCSS
$custom: #97343e; $custom-light: #bb7173; $custom-dark: #000000;
JSON
{
"hex": "#97343e",
"rgb": {
"r": 151,
"g": 52,
"b": 62
},
"hsl": {
"h": 353.939,
"s": 48.768,
"l": 39.804
},
"oklch": {
"l": 0.47079,
"c": 0.1324,
"h": 17.9
},
"luminance": 0.09383
}Semantic roles & 50–950 ramp
primary
#97343E
secondary
#6FB8B1
accent
#D8CB4F
background
#FCF7F6
surface
#F8EDEC
border
#D1C8C7
text
#130808
muted
#827B7B