#973437#973437

#973437 is a mid, vivid red. Relative luminance 0.093; OKLCH L 46.9% C 0.133 H 22.1°. Best body text is #FFFFFF at 7.34:1 contrast (WCAG AA passes).

Color values

HEX	#973437
RGB	rgb(151, 52, 55)
HSL	hsl(358, 49%, 40%)
HSV	hsv(358, 66%, 59%)
CMYK	cmyk(0%, 65.6%, 63.6%, 40.8%)
CIE-LAB	lab(36.58, 41.64, 20.81)
CIE-LCH	lch(36.58, 46.55, 26.55°)
OKLab	oklab(46.93% 0.1231 0.05)
OKLCH	oklch(46.93% 0.133 22.1)
XYZ	xyz(14.6815, 9.3131, 4.6382)
Luminance	0.0931 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973437 #349794

analogous

#973468 #973437 #976334

triadic

#973437 #379734 #343797

tetradic

#973437 #689734 #349794 #633497

square

#973437 #689734 #349794 #633497

split-complementary

#973437 #349763 #346897

monochromatic

#3C1516 #692426 #973437 #C0484C #D07678

Accessibility & contrast

On white

7.34

#973437 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.86

#973437 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973437

7.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973437	#FFFFFF	#000000	##FFFFFF
##973437	1.00	7.34	2.86	7.34
#FFFFFF	7.34	1.00	21.00	1.00
#000000	2.86	21.00	1.00	21.00
##FFFFFF	7.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E4936

Deuteranopia (green-blind)

#675E34

Tritanopia (blue-blind)

#A61E36

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #973437;
/* rgb */ color: rgb(151, 52, 55);
/* oklch */ color: oklch(46.9% 0.133 22.1);

Tailwind

colors: {
  custom: {
    50: '#bc716d',
    500: '#973437',
    950: '#000000',
  },
}

SCSS

$custom: #973437;
$custom-light: #bc716d;
$custom-dark: #000000;

JSON

{
  "hex": "#973437",
  "rgb": {
    "r": 151,
    "g": 52,
    "b": 55
  },
  "hsl": {
    "h": 358.182,
    "s": 48.768,
    "l": 39.804
  },
  "oklch": {
    "l": 0.46934,
    "c": 0.13283,
    "h": 22.1
  },
  "luminance": 0.09311
}

Semantic roles & 50–950 ramp

primary

#973437

secondary

#6FB8B6

accent

#D8D44F

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130807

muted

#827B7A

Preview Lab

Preview with #973437

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →