#973430#973430

#973430 is a mid, vivid red. Relative luminance 0.092; OKLCH L 46.8% C 0.134 H 26.0°. Best body text is #FFFFFF at 7.37:1 contrast (WCAG AA passes).

Color values

HEX	#973430
RGB	rgb(151, 52, 48)
HSL	hsl(2, 52%, 39%)
HSV	hsv(2, 68%, 59%)
CMYK	cmyk(0%, 65.6%, 68.2%, 40.8%)
CIE-LAB	lab(36.46, 41.19, 25.00)
CIE-LCH	lch(36.46, 48.18, 31.26°)
OKLab	oklab(46.81% 0.1203 0.0585)
OKLCH	oklch(46.81% 0.134 26)
XYZ	xyz(14.5255, 9.2507, 3.8164)
Luminance	0.0925 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973430 #309397

analogous

#973060 #973430 #976830

triadic

#973430 #309734 #343097

tetradic

#973430 #609730 #309397 #683097

square

#973430 #609730 #309397 #683097

split-complementary

#973430 #309768 #306097

monochromatic

#3A1412 #692421 #973430 #C34641 #D27470

Accessibility & contrast

On white

7.37

#973430 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.85

#973430 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973430

7.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973430	#FFFFFF	#000000	##FFFFFF
##973430	1.00	7.37	2.85	7.37
#FFFFFF	7.37	1.00	21.00	1.00
#000000	2.85	21.00	1.00	21.00
##FFFFFF	7.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F482F

Deuteranopia (green-blind)

#675E2D

Tritanopia (blue-blind)

#A61D34

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #973430;
/* rgb */ color: rgb(151, 52, 48);
/* oklch */ color: oklch(46.8% 0.134 26.0);

Tailwind

colors: {
  custom: {
    50: '#bc7168',
    500: '#973430',
    950: '#000000',
  },
}

SCSS

$custom: #973430;
$custom-light: #bc7168;
$custom-dark: #000000;

JSON

{
  "hex": "#973430",
  "rgb": {
    "r": 151,
    "g": 52,
    "b": 48
  },
  "hsl": {
    "h": 2.33,
    "s": 51.759,
    "l": 39.02
  },
  "oklch": {
    "l": 0.46808,
    "c": 0.13375,
    "h": 26
  },
  "luminance": 0.09249
}

Semantic roles & 50–950 ramp

primary

#973430

secondary

#6AB6B9

accent

#D6DB4D

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130806

muted

#827B7A

Preview Lab

Preview with #973430

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →