#973390#973390

#973390 is a mid, vivid purple. Relative luminance 0.110; OKLCH L 50.1% C 0.173 H 330.7°. Best body text is #FFFFFF at 6.58:1 contrast (WCAG AA passes).

Color values

HEX#973390
RGBrgb(151, 51, 144)
HSLhsl(304, 50%, 40%)
HSVhsv(304, 66%, 59%)
CMYKcmyk(0%, 66.2%, 4.6%, 40.8%)
CIE-LABlab(39.52, 52.96, -30.70)
CIE-LCHlch(39.52, 61.21, 329.90°)
OKLaboklab(50.11% 0.1505 -0.0844)
OKLCHoklch(50.11% 0.173 330.7)
XYZxyz(18.9803, 10.9620, 27.4963)
Luminance0.1096 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#973390 #33973A
analogous
#6C3397 #973390 #97335E
triadic
#973390 #909733 #339097
tetradic
#973390 #976C33 #33973A #335E97
square
#973390 #976C33 #33973A #335E97
split-complementary
#973390 #5E9733 #33976C
monochromatic
#3C1439 #692464 #973390 #C147B8 #D074CA

Accessibility & contrast

On white

6.58
#973390 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.19
#973390 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #973390
6.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##973390#FFFFFF#000000##FFFFFF
##9733901.006.583.196.58
#FFFFFF6.581.0021.001.00
#0000003.1921.001.0021.00
##FFFFFF6.581.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2C5493
Deuteranopia (green-blind)
#4F628D
Tritanopia (blue-blind)
#9D3E5D
Achromatopsia (no color)
#5D5D5D

Design tokens & code

CSS
--color: #973390;
/* rgb */ color: rgb(151, 51, 144);
/* oklch */ color: oklch(50.1% 0.173 330.7);
Tailwind
colors: {
  custom: {
    50: '#b973b1',
    500: '#973390',
    950: '#000000',
  },
}
SCSS
$custom: #973390;
$custom-light: #b973b1;
$custom-dark: #000000;
JSON
{
  "hex": "#973390",
  "rgb": {
    "r": 151,
    "g": 51,
    "b": 144
  },
  "hsl": {
    "h": 304.2,
    "s": 49.505,
    "l": 39.608
  },
  "oklch": {
    "l": 0.50107,
    "c": 0.17256,
    "h": 330.7
  },
  "luminance": 0.10961
}

Semantic roles & 50–950 ramp

primary
#973390
secondary
#6DB873
accent
#D9584F
background
#FBF7FA
surface
#F6EDF5
border
#D0C8CF
text
#120810
muted
#817B7F

Preview Lab

Preview with #973390

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#973390 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva