#973370#973370
#973370 is a mid, vivid pink. Relative luminance 0.101; OKLCH L 48.6% C 0.149 H 346.5°. Best body text is #FFFFFF at 6.95:1 contrast (WCAG AA passes).
Color values
| HEX | #973370 |
|---|---|
| RGB | rgb(151, 51, 112) |
| HSL | hsl(323, 50%, 40%) |
| HSV | hsv(323, 66%, 59%) |
| CMYK | cmyk(0%, 66.2%, 25.8%, 40.8%) |
| CIE-LAB | lab(38.05, 48.01, -13.19) |
| CIE-LCH | lch(38.05, 49.79, 344.63°) |
| OKLab | oklab(48.56% 0.1451 -0.0349) |
| OKLCH | oklch(48.56% 0.149 346.5) |
| XYZ | xyz(16.8716, 10.1185, 16.3906) |
| Luminance | 0.1012 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Violet
#9E0168
ΔE00 4.92
Bruise
#7E4071
ΔE00 5.96
Deep Magenta
#A0025C
ΔE00 6.19
Dark Fuchsia
#9D0759
ΔE00 6.46
Dark Magenta
#960056
ΔE00 6.97
Light Eggplant
#894585
ΔE00 6.98
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#973370 #33975A
analogous
#8C3397 #973370 #97333E
triadic
#973370 #709733 #337097
tetradic
#973370 #978C33 #33975A #333E97
square
#973370 #978C33 #33975A #333E97
split-complementary
#973370 #3E9733 #33978C
monochromatic
#3C142C #69244E #973370 #C14791 #D074AC
Accessibility & contrast
On white
6.95
#973370 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.02
#973370 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #973370
6.95:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##973370 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##973370 | 1.00 | 6.95 | 3.02 | 6.95 |
| #FFFFFF | 6.95 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.95 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E4F72
Deuteranopia (green-blind)
#5B606E
Tritanopia (blue-blind)
#A1314D
Achromatopsia (no color)
#5A5A5A
Design tokens & code
CSS
--color: #973370; /* rgb */ color: rgb(151, 51, 112); /* oklch */ color: oklch(48.6% 0.149 346.5);
Tailwind
colors: {
custom: {
50: '#b97299',
500: '#973370',
950: '#000000',
},
}SCSS
$custom: #973370; $custom-light: #b97299; $custom-dark: #000000;
JSON
{
"hex": "#973370",
"rgb": {
"r": 151,
"g": 51,
"b": 112
},
"hsl": {
"h": 323.4,
"s": 49.505,
"l": 39.608
},
"oklch": {
"l": 0.48563,
"c": 0.14924,
"h": 346.5
},
"luminance": 0.10117
}Semantic roles & 50–950 ramp
primary
#973370
secondary
#6DB88B
accent
#D9854F
background
#FBF7F9
surface
#F7EDF2
border
#D0C8CC
text
#12080D
muted
#817B7E