#973348#973348
#973348 is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.2% C 0.134 H 11.3°. Best body text is #FFFFFF at 7.28:1 contrast (WCAG AA passes).
Color values
| HEX | #973348 |
|---|---|
| RGB | rgb(151, 51, 72) |
| HSL | hsl(347, 50%, 40%) |
| HSV | hsv(347, 66%, 59%) |
| CMYK | cmyk(0%, 66.2%, 52.3%, 40.8%) |
| CIE-LAB | lab(36.77, 43.43, 10.30) |
| CIE-LCH | lch(36.77, 44.63, 13.34°) |
| OKLab | oklab(47.2% 0.1315 0.0262) |
| OKLCH | oklch(47.2% 0.134 11.3) |
| XYZ | xyz(15.1173, 9.4168, 7.1512) |
| Luminance | 0.0941 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 5.43
Light Burgundy
#A8415B
ΔE00 5.46
Light Maroon
#A24857
ΔE00 5.51
Raspberry (survey)
#B00149
ΔE00 5.85
Purplish Red
#B0054B
ΔE00 5.87
Rouge
#AB1239
ΔE00 5.94
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#973348 #339782
analogous
#97337A #973348 #975033
triadic
#973348 #489733 #334897
tetradic
#973348 #7A9733 #339782 #503397
square
#973348 #7A9733 #339782 #503397
split-complementary
#973348 #339750 #337A97
monochromatic
#3C141C #692432 #973348 #C14760 #D07488
Accessibility & contrast
On white
7.28
#973348 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.88
#973348 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #973348
7.28:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##973348 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##973348 | 1.00 | 7.28 | 2.88 | 7.28 |
| #FFFFFF | 7.28 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.28 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4A4A48
Deuteranopia (green-blind)
#645E46
Tritanopia (blue-blind)
#A5223B
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #973348; /* rgb */ color: rgb(151, 51, 72); /* oklch */ color: oklch(47.2% 0.134 11.3);
Tailwind
colors: {
custom: {
50: '#bb717a',
500: '#973348',
950: '#000000',
},
}SCSS
$custom: #973348; $custom-light: #bb717a; $custom-dark: #000000;
JSON
{
"hex": "#973348",
"rgb": {
"r": 151,
"g": 51,
"b": 72
},
"hsl": {
"h": 347.4,
"s": 49.505,
"l": 39.608
},
"oklch": {
"l": 0.47196,
"c": 0.13409,
"h": 11.3
},
"luminance": 0.09415
}Semantic roles & 50–950 ramp
primary
#973348
secondary
#6DB8A9
accent
#D9BC4F
background
#FCF7F7
surface
#F8EDED
border
#D1C8C8
text
#130809
muted
#827B7B