#973343#973343
#973343 is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.1% C 0.134 H 14.5°. Best body text is #FFFFFF at 7.32:1 contrast (WCAG AA passes).
Color values
| HEX | #973343 |
|---|---|
| RGB | rgb(151, 51, 67) |
| HSL | hsl(350, 50%, 40%) |
| HSV | hsv(350, 66%, 59%) |
| CMYK | cmyk(0%, 66.2%, 55.6%, 40.8%) |
| CIE-LAB | lab(36.66, 42.99, 13.32) |
| CIE-LCH | lch(36.66, 45.01, 17.22°) |
| OKLab | oklab(47.07% 0.1295 0.0334) |
| OKLCH | oklch(47.07% 0.134 14.5) |
| XYZ | xyz(14.9608, 9.3542, 6.3268) |
| Luminance | 0.0935 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 5.11
Cranberry
#9E003A
ΔE00 5.47
Light Maroon
#A24857
ΔE00 5.84
Light Burgundy
#A8415B
ΔE00 6.42
Raspberry (survey)
#B00149
ΔE00 6.56
Purplish Red
#B0054B
ΔE00 6.70
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#973343 #339787
analogous
#973375 #973343 #975533
triadic
#973343 #439733 #334397
tetradic
#973343 #759733 #339787 #553397
square
#973343 #759733 #339787 #553397
split-complementary
#973343 #339755 #337597
monochromatic
#3C141A #69242F #973343 #C1475A #D07483
Accessibility & contrast
On white
7.32
#973343 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.87
#973343 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #973343
7.32:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##973343 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##973343 | 1.00 | 7.32 | 2.87 | 7.32 |
| #FFFFFF | 7.32 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.87 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.32 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B4943
Deuteranopia (green-blind)
#655E41
Tritanopia (blue-blind)
#A52139
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #973343; /* rgb */ color: rgb(151, 51, 67); /* oklch */ color: oklch(47.1% 0.134 14.5);
Tailwind
colors: {
custom: {
50: '#bb7177',
500: '#973343',
950: '#000000',
},
}SCSS
$custom: #973343; $custom-light: #bb7177; $custom-dark: #000000;
JSON
{
"hex": "#973343",
"rgb": {
"r": 151,
"g": 51,
"b": 67
},
"hsl": {
"h": 350.4,
"s": 49.505,
"l": 39.608
},
"oklch": {
"l": 0.4707,
"c": 0.13368,
"h": 14.5
},
"luminance": 0.09352
}Semantic roles & 50–950 ramp
primary
#973343
secondary
#6DB8AC
accent
#D9C34F
background
#FCF7F7
surface
#F8EDED
border
#D1C8C8
text
#130808
muted
#827B7B