#97304C#97304C

#97304C is a mid, vivid pink. Relative luminance 0.092; OKLCH L 46.9% C 0.139 H 7.8°. Best body text is #FFFFFF at 7.39:1 contrast (WCAG AA passes).

Color values

HEX	#97304C
RGB	rgb(151, 48, 76)
HSL	hsl(344, 52%, 39%)
HSV	hsv(344, 68%, 59%)
CMYK	cmyk(0%, 68.2%, 49.7%, 40.8%)
CIE-LAB	lab(36.40, 45.09, 7.21)
CIE-LCH	lch(36.40, 45.67, 9.09°)
OKLab	oklab(46.95% 0.1372 0.0188)
OKLCH	oklch(46.95% 0.139 7.8)
XYZ	xyz(15.1252, 9.2170, 7.8186)
Luminance	0.0921 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#97304C #30977B

analogous

#973080 #97304C #974830

triadic

#97304C #4C9730 #304C97

tetradic

#97304C #809730 #30977B #483097

square

#97304C #809730 #30977B #483097

split-complementary

#97304C #309748 #308097

monochromatic

#3A121D #692135 #97304C #C34165 #D2708A

Accessibility & contrast

On white

7.39

#97304C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.84

#97304C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #97304C

7.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##97304C	#FFFFFF	#000000	##FFFFFF
##97304C	1.00	7.39	2.84	7.39
#FFFFFF	7.39	1.00	21.00	1.00
#000000	2.84	21.00	1.00	21.00
##FFFFFF	7.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#47494D

Deuteranopia (green-blind)

#625D4A

Tritanopia (blue-blind)

#A41F3B

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #97304c;
/* rgb */ color: rgb(151, 48, 76);
/* oklch */ color: oklch(46.9% 0.139 7.8);

Tailwind

colors: {
  custom: {
    50: '#ba6f7d',
    500: '#97304c',
    950: '#000000',
  },
}

SCSS

$custom: #97304c;
$custom-light: #ba6f7d;
$custom-dark: #000000;

JSON

{
  "hex": "#97304c",
  "rgb": {
    "r": 151,
    "g": 48,
    "b": 76
  },
  "hsl": {
    "h": 343.689,
    "s": 51.759,
    "l": 39.02
  },
  "oklch": {
    "l": 0.46949,
    "c": 0.13851,
    "h": 7.8
  },
  "luminance": 0.09215
}

Semantic roles & 50–950 ramp

primary

#97304C

secondary

#6AB9A4

accent

#DBB44D

background

#FCF7F7

surface

#F8EDEE

border

#D1C8C9

text

#130809

muted

#827B7B

Preview Lab

Preview with #97304C

Body copy rendered with the generated semantic roles for this colour.

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