#97304A#97304A

#97304A is a mid, vivid pink. Relative luminance 0.092; OKLCH L 46.9% C 0.138 H 9.0°. Best body text is #FFFFFF at 7.40:1 contrast (WCAG AA passes).

Color values

HEX	#97304A
RGB	rgb(151, 48, 74)
HSL	hsl(345, 52%, 39%)
HSV	hsv(345, 68%, 59%)
CMYK	cmyk(0%, 68.2%, 51%, 40.8%)
CIE-LAB	lab(36.35, 44.91, 8.42)
CIE-LCH	lch(36.35, 45.69, 10.62°)
OKLab	oklab(46.89% 0.1364 0.0217)
OKLCH	oklch(46.89% 0.138 9)
XYZ	xyz(15.0567, 9.1896, 7.4581)
Luminance	0.0919 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#97304A #30977D

analogous

#97307E #97304A #974A30

triadic

#97304A #4A9730 #304A97

tetradic

#97304A #7E9730 #30977D #4A3097

square

#97304A #7E9730 #30977D #4A3097

split-complementary

#97304A #30974A #307E97

monochromatic

#3A121C #692133 #97304A #C34162 #D27089

Accessibility & contrast

On white

7.40

#97304A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.84

#97304A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #97304A

7.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##97304A	#FFFFFF	#000000	##FFFFFF
##97304A	1.00	7.40	2.84	7.40
#FFFFFF	7.40	1.00	21.00	1.00
#000000	2.84	21.00	1.00	21.00
##FFFFFF	7.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#48484A

Deuteranopia (green-blind)

#635D48

Tritanopia (blue-blind)

#A51F3A

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #97304a;
/* rgb */ color: rgb(151, 48, 74);
/* oklch */ color: oklch(46.9% 0.138 9.0);

Tailwind

colors: {
  custom: {
    50: '#bb6f7c',
    500: '#97304a',
    950: '#000000',
  },
}

SCSS

$custom: #97304a;
$custom-light: #bb6f7c;
$custom-dark: #000000;

JSON

{
  "hex": "#97304a",
  "rgb": {
    "r": 151,
    "g": 48,
    "b": 74
  },
  "hsl": {
    "h": 344.854,
    "s": 51.759,
    "l": 39.02
  },
  "oklch": {
    "l": 0.46894,
    "c": 0.13816,
    "h": 9
  },
  "luminance": 0.09188
}

Semantic roles & 50–950 ramp

primary

#97304A

secondary

#6AB9A5

accent

#DBB74D

background

#FCF6F7

surface

#F8ECEE

border

#D1C7C9

text

#130809

muted

#827B7B

Preview Lab

Preview with #97304A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →