#973043#973043
#973043 is a mid, vivid red. Relative luminance 0.091; OKLCH L 46.7% C 0.137 H 13.4°. Best body text is #FFFFFF at 7.45:1 contrast (WCAG AA passes).
Color values
| HEX | #973043 |
|---|---|
| RGB | rgb(151, 48, 67) |
| HSL | hsl(349, 52%, 39%) |
| HSV | hsv(349, 68%, 59%) |
| CMYK | cmyk(0%, 68.2%, 55.6%, 40.8%) |
| CIE-LAB | lab(36.18, 44.30, 12.67) |
| CIE-LCH | lch(36.18, 46.08, 15.96°) |
| OKLab | oklab(46.71% 0.1336 0.0318) |
| OKLCH | oklch(46.71% 0.137 13.4) |
| XYZ | xyz(14.8339, 9.1004, 6.2845) |
| Luminance | 0.0910 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 4.83
Rouge
#AB1239
ΔE00 4.98
Raspberry (survey)
#B00149
ΔE00 6.00
Purplish Red
#B0054B
ΔE00 6.13
Light Maroon
#A24857
ΔE00 6.21
Red Wine
#8C0034
ΔE00 6.45
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#973043 #309784
analogous
#973077 #973043 #975130
triadic
#973043 #439730 #304397
tetradic
#973043 #779730 #309784 #513097
square
#973043 #779730 #309784 #513097
split-complementary
#973043 #309751 #307797
monochromatic
#3A121A #69212E #973043 #C34159 #D27082
Accessibility & contrast
On white
7.45
#973043 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.82
#973043 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #973043
7.45:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##973043 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##973043 | 1.00 | 7.45 | 2.82 | 7.45 |
| #FFFFFF | 7.45 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.82 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.45 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#494843
Deuteranopia (green-blind)
#645D40
Tritanopia (blue-blind)
#A51C38
Achromatopsia (no color)
#555555
Design tokens & code
CSS
--color: #973043; /* rgb */ color: rgb(151, 48, 67); /* oklch */ color: oklch(46.7% 0.137 13.4);
Tailwind
colors: {
custom: {
50: '#bb6f76',
500: '#973043',
950: '#000000',
},
}SCSS
$custom: #973043; $custom-light: #bb6f76; $custom-dark: #000000;
JSON
{
"hex": "#973043",
"rgb": {
"r": 151,
"g": 48,
"b": 67
},
"hsl": {
"h": 348.932,
"s": 51.759,
"l": 39.02
},
"oklch": {
"l": 0.46712,
"c": 0.13734,
"h": 13.4
},
"luminance": 0.09098
}Semantic roles & 50–950 ramp
primary
#973043
secondary
#6AB9AA
accent
#DBC14D
background
#FCF6F7
surface
#F8ECED
border
#D1C7C8
text
#130808
muted
#827B7B