#97303E#97303E
#97303E is a mid, vivid red. Relative luminance 0.090; OKLCH L 46.6% C 0.137 H 16.4°. Best body text is #FFFFFF at 7.48:1 contrast (WCAG AA passes).
Color values
| HEX | #97303E |
|---|---|
| RGB | rgb(151, 48, 62) |
| HSL | hsl(352, 52%, 39%) |
| HSV | hsv(352, 68%, 59%) |
| CMYK | cmyk(0%, 68.2%, 58.9%, 40.8%) |
| CIE-LAB | lab(36.07, 43.90, 15.71) |
| CIE-LCH | lch(36.07, 46.63, 19.69°) |
| OKLab | oklab(46.59% 0.1316 0.0388) |
| OKLCH | oklch(46.59% 0.137 16.4) |
| XYZ | xyz(14.6903, 9.0430, 5.5284) |
| Luminance | 0.0904 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 4.51
Cranberry
#9E003A
ΔE00 5.35
Light Maroon
#A24857
ΔE00 6.82
Red Wine
#8C0034
ΔE00 6.96
Raspberry (survey)
#B00149
ΔE00 7.05
Rose Red
#BE013C
ΔE00 7.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#97303E #309789
analogous
#973072 #97303E #975630
triadic
#97303E #3E9730 #303E97
tetradic
#97303E #729730 #309789 #563097
square
#97303E #729730 #309789 #563097
split-complementary
#97303E #309756 #307297
monochromatic
#3A1218 #69212B #97303E #C34153 #D2707D
Accessibility & contrast
On white
7.48
#97303E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.81
#97303E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #97303E
7.48:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##97303E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##97303E | 1.00 | 7.48 | 2.81 | 7.48 |
| #FFFFFF | 7.48 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.81 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.48 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4A473E
Deuteranopia (green-blind)
#645D3B
Tritanopia (blue-blind)
#A51A36
Achromatopsia (no color)
#555555
Design tokens & code
CSS
--color: #97303e; /* rgb */ color: rgb(151, 48, 62); /* oklch */ color: oklch(46.6% 0.137 16.4);
Tailwind
colors: {
custom: {
50: '#bb6f73',
500: '#97303e',
950: '#000000',
},
}SCSS
$custom: #97303e; $custom-light: #bb6f73; $custom-dark: #000000;
JSON
{
"hex": "#97303e",
"rgb": {
"r": 151,
"g": 48,
"b": 62
},
"hsl": {
"h": 351.845,
"s": 51.759,
"l": 39.02
},
"oklch": {
"l": 0.46594,
"c": 0.13714,
"h": 16.4
},
"luminance": 0.09041
}Semantic roles & 50–950 ramp
primary
#97303E
secondary
#6AB9AE
accent
#DBC84D
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130808
muted
#827B7B