#973038#973038

#973038 is a mid, vivid red. Relative luminance 0.090; OKLCH L 46.5% C 0.137 H 19.9°. Best body text is #FFFFFF at 7.51:1 contrast (WCAG AA passes).

Color values

HEX	#973038
RGB	rgb(151, 48, 56)
HSL	hsl(355, 52%, 39%)
HSV	hsv(355, 68%, 59%)
CMYK	cmyk(0%, 68.2%, 62.9%, 40.8%)
CIE-LAB	lab(35.95, 43.47, 19.36)
CIE-LCH	lch(35.95, 47.59, 24.01°)
OKLab	oklab(46.47% 0.1291 0.0468)
OKLCH	oklch(46.47% 0.137 19.9)
XYZ	xyz(14.5347, 8.9808, 4.7087)
Luminance	0.0898 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973038 #30978F

analogous

#97306C #973038 #975C30

triadic

#973038 #389730 #303897

tetradic

#973038 #6C9730 #30978F #5C3097

square

#973038 #6C9730 #30978F #5C3097

split-complementary

#973038 #30975C #306C97

monochromatic

#3A1216 #692127 #973038 #C3414B #D27077

Accessibility & contrast

On white

7.51

#973038 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.80

#973038 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973038

7.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973038	#FFFFFF	#000000	##FFFFFF
##973038	1.00	7.51	2.80	7.51
#FFFFFF	7.51	1.00	21.00	1.00
#000000	2.80	21.00	1.00	21.00
##FFFFFF	7.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B4738

Deuteranopia (green-blind)

#655D35

Tritanopia (blue-blind)

#A61834

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #973038;
/* rgb */ color: rgb(151, 48, 56);
/* oklch */ color: oklch(46.5% 0.137 19.9);

Tailwind

colors: {
  custom: {
    50: '#bc6f6e',
    500: '#973038',
    950: '#000000',
  },
}

SCSS

$custom: #973038;
$custom-light: #bc6f6e;
$custom-dark: #000000;

JSON

{
  "hex": "#973038",
  "rgb": {
    "r": 151,
    "g": 48,
    "b": 56
  },
  "hsl": {
    "h": 355.34,
    "s": 51.759,
    "l": 39.02
  },
  "oklch": {
    "l": 0.46466,
    "c": 0.13729,
    "h": 19.9
  },
  "luminance": 0.08979
}

Semantic roles & 50–950 ramp

primary

#973038

secondary

#6AB9B3

accent

#DBD04D

background

#FCF6F6

surface

#F8ECEB

border

#D1C7C6

text

#130807

muted

#827B7A

Preview Lab

Preview with #973038

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →