#973031#973031

#973031 is a mid, vivid red. Relative luminance 0.089; OKLCH L 46.3% C 0.138 H 23.8°. Best body text is #FFFFFF at 7.55:1 contrast (WCAG AA passes).

Color values

HEX	#973031
RGB	rgb(151, 48, 49)
HSL	hsl(359, 52%, 39%)
HSV	hsv(359, 68%, 59%)
CMYK	cmyk(0%, 68.2%, 67.5%, 40.8%)
CIE-LAB	lab(35.82, 43.02, 23.60)
CIE-LCH	lch(35.82, 49.07, 28.75°)
OKLab	oklab(46.33% 0.1262 0.0556)
OKLCH	oklch(46.33% 0.138 23.8)
XYZ	xyz(14.3753, 8.9170, 3.8693)
Luminance	0.0891 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973031 #309796

analogous

#973065 #973031 #976330

triadic

#973031 #319730 #303197

tetradic

#973031 #659730 #309796 #633097

square

#973031 #659730 #309796 #633097

split-complementary

#973031 #309763 #306597

monochromatic

#3A1213 #692122 #973031 #C34143 #D27071

Accessibility & contrast

On white

7.55

#973031 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.78

#973031 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973031

7.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973031	#FFFFFF	#000000	##FFFFFF
##973031	1.00	7.55	2.78	7.55
#FFFFFF	7.55	1.00	21.00	1.00
#000000	2.78	21.00	1.00	21.00
##FFFFFF	7.55	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C4630

Deuteranopia (green-blind)

#665C2E

Tritanopia (blue-blind)

#A61631

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #973031;
/* rgb */ color: rgb(151, 48, 49);
/* oklch */ color: oklch(46.3% 0.138 23.8);

Tailwind

colors: {
  custom: {
    50: '#bc6f69',
    500: '#973031',
    950: '#000000',
  },
}

SCSS

$custom: #973031;
$custom-light: #bc6f69;
$custom-dark: #000000;

JSON

{
  "hex": "#973031",
  "rgb": {
    "r": 151,
    "g": 48,
    "b": 49
  },
  "hsl": {
    "h": 359.417,
    "s": 51.759,
    "l": 39.02
  },
  "oklch": {
    "l": 0.46334,
    "c": 0.13792,
    "h": 23.8
  },
  "luminance": 0.08915
}

Semantic roles & 50–950 ramp

primary

#973031

secondary

#6AB9B8

accent

#DBDA4D

background

#FCF6F6

surface

#F8ECEB

border

#D1C7C6

text

#130806

muted

#827B7A

Preview Lab

Preview with #973031

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →