#9729AB#9729AB

#9729AB is a mid, highly saturated purple. Relative luminance 0.111; OKLCH L 50.8% C 0.207 H 320.9°. Best body text is #FFFFFF at 6.52:1 contrast (WCAG AA passes).

Color values

HEX	#9729AB
RGB	rgb(151, 41, 171)
HSL	hsl(291, 61%, 42%)
HSV	hsv(291, 76%, 67%)
CMYK	cmyk(11.7%, 76%, 0%, 32.9%)
CIE-LAB	lab(39.76, 61.47, -46.58)
CIE-LCH	lch(39.76, 77.13, 322.85°)
OKLab	oklab(50.78% 0.1607 -0.1305)
OKLCH	oklch(50.78% 0.207 320.9)
XYZ	xyz(20.9053, 11.1066, 39.5628)
Luminance	0.1110 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9729AB #3DAB29

analogous

#5629AB #9729AB #AB297E

triadic

#9729AB #AB9729 #29AB97

tetradic

#9729AB #AB5629 #3DAB29 #297EAB

square

#9729AB #AB5629 #3DAB29 #297EAB

split-complementary

#9729AB #7EAB29 #29AB56

monochromatic

#401148 #6B1D7A #9729AB #BB40D1 #CC71DD

Accessibility & contrast

On white

6.52

#9729AB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#9729AB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9729AB

6.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9729AB	#FFFFFF	#000000	##FFFFFF
##9729AB	1.00	6.52	3.22	6.52
#FFFFFF	6.52	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056AF

Deuteranopia (green-blind)

#3862A8

Tritanopia (blue-blind)

#984369

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #9729ab;
/* rgb */ color: rgb(151, 41, 171);
/* oklch */ color: oklch(50.8% 0.207 320.9);

Tailwind

colors: {
  custom: {
    50: '#b96fc5',
    500: '#9729ab',
    950: '#000000',
  },
}

SCSS

$custom: #9729ab;
$custom-light: #b96fc5;
$custom-dark: #000000;

JSON

{
  "hex": "#9729ab",
  "rgb": {
    "r": 151,
    "g": 41,
    "b": 171
  },
  "hsl": {
    "h": 290.769,
    "s": 61.321,
    "l": 41.569
  },
  "oklch": {
    "l": 0.50784,
    "c": 0.207,
    "h": 320.9
  },
  "luminance": 0.11105
}

Semantic roles & 50–950 ramp

primary

#9729AB

secondary

#79C46C

accent

#E4435C

background

#FBF7FC

surface

#F7EDF8

border

#D0C8D1

text

#120813

muted

#817B82

Preview Lab

Preview with #9729AB

Body copy rendered with the generated semantic roles for this colour.

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