#9729AA#9729AA

#9729AA is a mid, highly saturated purple. Relative luminance 0.111; OKLCH L 50.7% C 0.206 H 321.2°. Best body text is #FFFFFF at 6.54:1 contrast (WCAG AA passes).

Color values

HEX	#9729AA
RGB	rgb(151, 41, 170)
HSL	hsl(291, 61%, 41%)
HSV	hsv(291, 76%, 67%)
CMYK	cmyk(11.2%, 75.9%, 0%, 33.3%)
CIE-LAB	lab(39.70, 61.29, -46.08)
CIE-LCH	lch(39.70, 76.68, 323.06°)
OKLab	oklab(50.72% 0.1608 -0.1291)
OKLCH	oklch(50.72% 0.206 321.2)
XYZ	xyz(20.8103, 11.0686, 39.0627)
Luminance	0.1107 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9729AA #3CAA29

analogous

#5729AA #9729AA #AA297D

triadic

#9729AA #AA9729 #29AA97

tetradic

#9729AA #AA5729 #3CAA29 #297DAA

square

#9729AA #AA5729 #3CAA29 #297DAA

split-complementary

#9729AA #7DAA29 #29AA57

monochromatic

#3F1147 #6B1D79 #9729AA #BB3FD1 #CD71DD

Accessibility & contrast

On white

6.54

#9729AA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.21

#9729AA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9729AA

6.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9729AA	#FFFFFF	#000000	##FFFFFF
##9729AA	1.00	6.54	3.21	6.54
#FFFFFF	6.54	1.00	21.00	1.00
#000000	3.21	21.00	1.00	21.00
##FFFFFF	6.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056AE

Deuteranopia (green-blind)

#3961A7

Tritanopia (blue-blind)

#984368

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #9729aa;
/* rgb */ color: rgb(151, 41, 170);
/* oklch */ color: oklch(50.7% 0.206 321.2);

Tailwind

colors: {
  custom: {
    50: '#b96fc4',
    500: '#9729aa',
    950: '#000000',
  },
}

SCSS

$custom: #9729aa;
$custom-light: #b96fc4;
$custom-dark: #000000;

JSON

{
  "hex": "#9729aa",
  "rgb": {
    "r": 151,
    "g": 41,
    "b": 170
  },
  "hsl": {
    "h": 291.163,
    "s": 61.137,
    "l": 41.373
  },
  "oklch": {
    "l": 0.50718,
    "c": 0.20616,
    "h": 321.2
  },
  "luminance": 0.11067
}

Semantic roles & 50–950 ramp

primary

#9729AA

secondary

#78C46B

accent

#E4445B

background

#FBF7FC

surface

#F7EDF8

border

#D0C8D1

text

#120813

muted

#817B82

Preview Lab

Preview with #9729AA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →