#9729A4#9729A4

#9729A4 is a mid, highly saturated purple. Relative luminance 0.108; OKLCH L 50.3% C 0.201 H 323.3°. Best body text is #FFFFFF at 6.63:1 contrast (WCAG AA passes).

Color values

HEX	#9729A4
RGB	rgb(151, 41, 164)
HSL	hsl(294, 60%, 40%)
HSV	hsv(294, 75%, 64%)
CMYK	cmyk(7.9%, 75%, 0%, 35.7%)
CIE-LAB	lab(39.32, 60.20, -43.10)
CIE-LCH	lch(39.32, 74.04, 324.40°)
OKLab	oklab(50.33% 0.1612 -0.1203)
OKLCH	oklch(50.33% 0.201 323.3)
XYZ	xyz(20.2556, 10.8467, 36.1415)
Luminance	0.1085 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9729A4 #36A429

analogous

#5A29A4 #9729A4 #A42973

triadic

#9729A4 #A49729 #29A497

tetradic

#9729A4 #A45A29 #36A429 #2973A4

square

#9729A4 #A45A29 #36A429 #2973A4

split-complementary

#9729A4 #73A429 #29A45A

monochromatic

#3D1142 #6A1D73 #9729A4 #BF3CCE #CF6DDA

Accessibility & contrast

On white

6.63

#9729A4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.17

#9729A4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9729A4

6.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9729A4	#FFFFFF	#000000	##FFFFFF
##9729A4	1.00	6.63	3.17	6.63
#FFFFFF	6.63	1.00	21.00	1.00
#000000	3.17	21.00	1.00	21.00
##FFFFFF	6.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0054A7

Deuteranopia (green-blind)

#3E61A1

Tritanopia (blue-blind)

#994065

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #9729a4;
/* rgb */ color: rgb(151, 41, 164);
/* oklch */ color: oklch(50.3% 0.201 323.3);

Tailwind

colors: {
  custom: {
    50: '#b96fbf',
    500: '#9729a4',
    950: '#000000',
  },
}

SCSS

$custom: #9729a4;
$custom-light: #b96fbf;
$custom-dark: #000000;

JSON

{
  "hex": "#9729a4",
  "rgb": {
    "r": 151,
    "g": 41,
    "b": 164
  },
  "hsl": {
    "h": 293.659,
    "s": 60,
    "l": 40.196
  },
  "oklch": {
    "l": 0.50332,
    "c": 0.20117,
    "h": 323.3
  },
  "luminance": 0.10846
}

Semantic roles & 50–950 ramp

primary

#9729A4

secondary

#71C168

accent

#E34555

background

#FBF7FB

surface

#F7EDF7

border

#D0C8D0

text

#120812

muted

#817B81

Preview Lab

Preview with #9729A4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →