#9729A0#9729A0

#9729A0 is a mid, vivid purple. Relative luminance 0.107; OKLCH L 50.1% C 0.198 H 324.7°. Best body text is #FFFFFF at 6.69:1 contrast (WCAG AA passes).

Color values

HEX	#9729A0
RGB	rgb(151, 41, 160)
HSL	hsl(295, 59%, 39%)
HSV	hsv(295, 74%, 63%)
CMYK	cmyk(5.6%, 74.4%, 0%, 37.3%)
CIE-LAB	lab(39.08, 59.49, -41.08)
CIE-LCH	lch(39.08, 72.30, 325.37°)
OKLab	oklab(50.08% 0.1614 -0.1144)
OKLCH	oklch(50.08% 0.198 324.7)
XYZ	xyz(19.9001, 10.7045, 34.2689)
Luminance	0.1070 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9729A0 #32A029

analogous

#5C29A0 #9729A0 #A0296E

triadic

#9729A0 #A09729 #29A097

tetradic

#9729A0 #A05C29 #32A029 #296EA0

square

#9729A0 #A05C29 #32A029 #296EA0

split-complementary

#9729A0 #6EA029 #29A05C

monochromatic

#3B103F #691D6F #9729A0 #C13ACC #D16AD9

Accessibility & contrast

On white

6.69

#9729A0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.14

#9729A0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9729A0

6.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9729A0	#FFFFFF	#000000	##FFFFFF
##9729A0	1.00	6.69	3.14	6.69
#FFFFFF	6.69	1.00	21.00	1.00
#000000	3.14	21.00	1.00	21.00
##FFFFFF	6.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0054A3

Deuteranopia (green-blind)

#41619D

Tritanopia (blue-blind)

#9A3E63

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #9729a0;
/* rgb */ color: rgb(151, 41, 160);
/* oklch */ color: oklch(50.1% 0.198 324.7);

Tailwind

colors: {
  custom: {
    50: '#b96fbd',
    500: '#9729a0',
    950: '#000000',
  },
}

SCSS

$custom: #9729a0;
$custom-light: #b96fbd;
$custom-dark: #000000;

JSON

{
  "hex": "#9729a0",
  "rgb": {
    "r": 151,
    "g": 41,
    "b": 160
  },
  "hsl": {
    "h": 295.462,
    "s": 59.204,
    "l": 39.412
  },
  "oklch": {
    "l": 0.50081,
    "c": 0.19789,
    "h": 324.7
  },
  "luminance": 0.10703
}

Semantic roles & 50–950 ramp

primary

#9729A0

secondary

#6CBF65

accent

#E24551

background

#FBF7FB

surface

#F7EDF6

border

#D0C8D0

text

#120812

muted

#817B81

Preview Lab

Preview with #9729A0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →