#9728BC#9728BC

#9728BC is a mid, highly saturated purple. Relative luminance 0.117; OKLCH L 51.9% C 0.222 H 315.7°. Best body text is #FFFFFF at 6.28:1 contrast (WCAG AA passes).

Color values

HEX	#9728BC
RGB	rgb(151, 40, 188)
HSL	hsl(285, 65%, 45%)
HSV	hsv(285, 79%, 74%)
CMYK	cmyk(19.7%, 78.7%, 0%, 26.3%)
CIE-LAB	lab(40.78, 65.00, -54.99)
CIE-LCH	lch(40.78, 85.14, 319.77°)
OKLab	oklab(51.87% 0.1592 -0.1552)
OKLCH	oklch(51.87% 0.222 315.7)
XYZ	xyz(22.5969, 11.7286, 48.6407)
Luminance	0.1173 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9728BC #4DBC28

analogous

#4D28BC #9728BC #BC2897

triadic

#9728BC #BC9728 #28BC97

tetradic

#9728BC #BC4D28 #4DBC28 #2897BC

square

#9728BC #BC4D28 #4DBC28 #2897BC

split-complementary

#9728BC #97BC28 #28BC4D

monochromatic

#461357 #6E1D8A #9728BC #B449D8 #C97BE3

Accessibility & contrast

On white

6.28

#9728BC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.35

#9728BC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9728BC

6.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9728BC	#FFFFFF	#000000	##FFFFFF
##9728BC	1.00	6.28	3.35	6.28
#FFFFFF	6.28	1.00	21.00	1.00
#000000	3.35	21.00	1.00	21.00
##FFFFFF	6.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AC0

Deuteranopia (green-blind)

#2463B9

Tritanopia (blue-blind)

#944B72

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #9728bc;
/* rgb */ color: rgb(151, 40, 188);
/* oklch */ color: oklch(51.9% 0.222 315.7);

Tailwind

colors: {
  custom: {
    50: '#ba6fd1',
    500: '#9728bc',
    950: '#000000',
  },
}

SCSS

$custom: #9728bc;
$custom-light: #ba6fd1;
$custom-dark: #000000;

JSON

{
  "hex": "#9728bc",
  "rgb": {
    "r": 151,
    "g": 40,
    "b": 188
  },
  "hsl": {
    "h": 285,
    "s": 64.912,
    "l": 44.706
  },
  "oklch": {
    "l": 0.51866,
    "c": 0.22233,
    "h": 315.7
  },
  "luminance": 0.11728
}

Semantic roles & 50–950 ramp

primary

#9728BC

secondary

#8ACB75

accent

#E8406A

background

#FBF7FC

surface

#F7EDF9

border

#D0C8D2

text

#120814

muted

#817B82

Preview Lab

Preview with #9728BC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →