#9728BA#9728BA

#9728BA is a mid, highly saturated purple. Relative luminance 0.116; OKLCH L 51.7% C 0.221 H 316.3°. Best body text is #FFFFFF at 6.31:1 contrast (WCAG AA passes).

Color values

HEX	#9728BA
RGB	rgb(151, 40, 186)
HSL	hsl(286, 65%, 44%)
HSV	hsv(286, 78%, 73%)
CMYK	cmyk(18.8%, 78.5%, 0%, 27.1%)
CIE-LAB	lab(40.64, 64.61, -54.04)
CIE-LCH	lch(40.64, 84.23, 320.09°)
OKLab	oklab(51.73% 0.1596 -0.1524)
OKLCH	oklch(51.73% 0.221 316.3)
XYZ	xyz(22.3828, 11.6430, 47.5132)
Luminance	0.1164 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9728BA #4BBA28

analogous

#4E28BA #9728BA #BA2894

triadic

#9728BA #BA9728 #28BA97

tetradic

#9728BA #BA4E28 #4BBA28 #2894BA

square

#9728BA #BA4E28 #4BBA28 #2894BA

split-complementary

#9728BA #94BA28 #28BA4E

monochromatic

#451255 #6E1D88 #9728BA #B548D8 #C97AE2

Accessibility & contrast

On white

6.31

#9728BA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.33

#9728BA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9728BA

6.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9728BA	#FFFFFF	#000000	##FFFFFF
##9728BA	1.00	6.31	3.33	6.31
#FFFFFF	6.31	1.00	21.00	1.00
#000000	3.33	21.00	1.00	21.00
##FFFFFF	6.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059BE

Deuteranopia (green-blind)

#2763B7

Tritanopia (blue-blind)

#954A71

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #9728ba;
/* rgb */ color: rgb(151, 40, 186);
/* oklch */ color: oklch(51.7% 0.221 316.3);

Tailwind

colors: {
  custom: {
    50: '#ba6fcf',
    500: '#9728ba',
    950: '#000000',
  },
}

SCSS

$custom: #9728ba;
$custom-light: #ba6fcf;
$custom-dark: #000000;

JSON

{
  "hex": "#9728ba",
  "rgb": {
    "r": 151,
    "g": 40,
    "b": 186
  },
  "hsl": {
    "h": 285.616,
    "s": 64.602,
    "l": 44.314
  },
  "oklch": {
    "l": 0.51725,
    "c": 0.22063,
    "h": 316.3
  },
  "luminance": 0.11642
}

Semantic roles & 50–950 ramp

primary

#9728BA

secondary

#88CA73

accent

#E84068

background

#FBF7FC

surface

#F7EDF9

border

#D0C8D2

text

#120814

muted

#817B82

Preview Lab

Preview with #9728BA

Body copy rendered with the generated semantic roles for this colour.

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