#9728B9#9728B9

#9728B9 is a mid, highly saturated purple. Relative luminance 0.116; OKLCH L 51.7% C 0.220 H 316.6°. Best body text is #FFFFFF at 6.33:1 contrast (WCAG AA passes).

Color values

HEX	#9728B9
RGB	rgb(151, 40, 185)
HSL	hsl(286, 64%, 44%)
HSV	hsv(286, 78%, 73%)
CMYK	cmyk(18.4%, 78.4%, 0%, 27.5%)
CIE-LAB	lab(40.57, 64.42, -53.56)
CIE-LCH	lch(40.57, 83.78, 320.26°)
OKLab	oklab(51.65% 0.1597 -0.151)
OKLCH	oklch(51.65% 0.22 316.6)
XYZ	xyz(22.2769, 11.6006, 46.9552)
Luminance	0.1160 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9728B9 #4AB928

analogous

#4F28B9 #9728B9 #B92893

triadic

#9728B9 #B99728 #28B997

tetradic

#9728B9 #B94F28 #4AB928 #2893B9

square

#9728B9 #B94F28 #4AB928 #2893B9

split-complementary

#9728B9 #93B928 #28B94F

monochromatic

#451254 #6E1D87 #9728B9 #B547D7 #CA79E2

Accessibility & contrast

On white

6.33

#9728B9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#9728B9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9728B9

6.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9728B9	#FFFFFF	#000000	##FFFFFF
##9728B9	1.00	6.33	3.32	6.33
#FFFFFF	6.33	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059BD

Deuteranopia (green-blind)

#2863B6

Tritanopia (blue-blind)

#954970

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #9728b9;
/* rgb */ color: rgb(151, 40, 185);
/* oklch */ color: oklch(51.7% 0.220 316.6);

Tailwind

colors: {
  custom: {
    50: '#ba6fcf',
    500: '#9728b9',
    950: '#000000',
  },
}

SCSS

$custom: #9728b9;
$custom-light: #ba6fcf;
$custom-dark: #000000;

JSON

{
  "hex": "#9728b9",
  "rgb": {
    "r": 151,
    "g": 40,
    "b": 185
  },
  "hsl": {
    "h": 285.931,
    "s": 64.444,
    "l": 44.118
  },
  "oklch": {
    "l": 0.51655,
    "c": 0.21978,
    "h": 316.6
  },
  "luminance": 0.116
}

Semantic roles & 50–950 ramp

primary

#9728B9

secondary

#87CA73

accent

#E74068

background

#FBF7FC

surface

#F7EDF9

border

#D0C8D2

text

#120814

muted

#817B82

Preview Lab

Preview with #9728B9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →