#97274D#97274D

#97274D is a mid, vivid pink. Relative luminance 0.086; OKLCH L 46.0% C 0.150 H 4.9°. Best body text is #FFFFFF at 7.74:1 contrast (WCAG AA passes).

Color values

HEX	#97274D
RGB	rgb(151, 39, 77)
HSL	hsl(340, 59%, 37%)
HSV	hsv(340, 74%, 59%)
CMYK	cmyk(0%, 74.2%, 49%, 40.8%)
CIE-LAB	lab(35.14, 48.74, 4.78)
CIE-LCH	lch(35.14, 48.98, 5.60°)
OKLab	oklab(46.03% 0.149 0.0127)
OKLCH	oklch(46.03% 0.15 4.9)
XYZ	xyz(14.8288, 8.5681, 7.8927)
Luminance	0.0857 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#97274D #279771

analogous

#972785 #97274D #973927

triadic

#97274D #4D9727 #274D97

tetradic

#97274D #859727 #279771 #392797

square

#97274D #859727 #279771 #392797

split-complementary

#97274D #279739 #278597

monochromatic

#360E1B #661A34 #97274D #C83466 #D66289

Accessibility & contrast

On white

7.74

#97274D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.71

#97274D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #97274D

7.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##97274D	#FFFFFF	#000000	##FFFFFF
##97274D	1.00	7.74	2.71	7.74
#FFFFFF	7.74	1.00	21.00	1.00
#000000	2.71	21.00	1.00	21.00
##FFFFFF	7.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#41454E

Deuteranopia (green-blind)

#5F5B4A

Tritanopia (blue-blind)

#A41137

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #97274d;
/* rgb */ color: rgb(151, 39, 77);
/* oklch */ color: oklch(46.0% 0.150 4.9);

Tailwind

colors: {
  custom: {
    50: '#bb6b7e',
    500: '#97274d',
    950: '#000000',
  },
}

SCSS

$custom: #97274d;
$custom-light: #bb6b7e;
$custom-dark: #000000;

JSON

{
  "hex": "#97274d",
  "rgb": {
    "r": 151,
    "g": 39,
    "b": 77
  },
  "hsl": {
    "h": 339.643,
    "s": 58.947,
    "l": 37.255
  },
  "oklch": {
    "l": 0.46025,
    "c": 0.14953,
    "h": 4.9
  },
  "luminance": 0.08566
}

Semantic roles & 50–950 ramp

primary

#97274D

secondary

#5EBC9C

accent

#E2AD46

background

#FCF6F7

surface

#F8ECEE

border

#D1C7C9

text

#130709

muted

#827A7B

Preview Lab

Preview with #97274D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →