#97273F#97273F
#97273F is a mid, vivid red. Relative luminance 0.084; OKLCH L 45.6% C 0.147 H 13.0°. Best body text is #FFFFFF at 7.84:1 contrast (WCAG AA passes).
Color values
| HEX | #97273F |
|---|---|
| RGB | rgb(151, 39, 63) |
| HSL | hsl(347, 59%, 37%) |
| HSV | hsv(347, 74%, 59%) |
| CMYK | cmyk(0%, 74.2%, 58.3%, 40.8%) |
| CIE-LAB | lab(34.78, 47.57, 13.34) |
| CIE-LCH | lch(34.78, 49.40, 15.67°) |
| OKLab | oklab(45.65% 0.1434 0.0332) |
| OKLCH | oklch(45.65% 0.147 13) |
| XYZ | xyz(14.3866, 8.3913, 5.5638) |
| Luminance | 0.0839 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.36
Rouge
#AB1239
ΔE00 4.38
Red Wine
#8C0034
ΔE00 5.01
Raspberry (survey)
#B00149
ΔE00 5.43
Purplish Red
#B0054B
ΔE00 5.63
Purple Red
#990147
ΔE00 6.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#97273F #27977F
analogous
#972777 #97273F #974727
triadic
#97273F #3F9727 #273F97
tetradic
#97273F #779727 #27977F #472797
square
#97273F #779727 #27977F #472797
split-complementary
#97273F #279747 #277797
monochromatic
#360E16 #661A2B #97273F #C83453 #D6627B
Accessibility & contrast
On white
7.84
#97273F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.68
#97273F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #97273F
7.84:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##97273F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##97273F | 1.00 | 7.84 | 2.68 | 7.84 |
| #FFFFFF | 7.84 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.68 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.84 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#44433F
Deuteranopia (green-blind)
#615A3C
Tritanopia (blue-blind)
#A50631
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #97273f; /* rgb */ color: rgb(151, 39, 63); /* oklch */ color: oklch(45.6% 0.147 13.0);
Tailwind
colors: {
custom: {
50: '#bc6a73',
500: '#97273f',
950: '#000000',
},
}SCSS
$custom: #97273f; $custom-light: #bc6a73; $custom-dark: #000000;
JSON
{
"hex": "#97273f",
"rgb": {
"r": 151,
"g": 39,
"b": 63
},
"hsl": {
"h": 347.143,
"s": 58.947,
"l": 37.255
},
"oklch": {
"l": 0.45647,
"c": 0.14723,
"h": 13
},
"luminance": 0.08389
}Semantic roles & 50–950 ramp
primary
#97273F
secondary
#5EBCA8
accent
#E2C146
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130708
muted
#827A7B