#97273E#97273E
#97273E is a mid, vivid red. Relative luminance 0.084; OKLCH L 45.6% C 0.147 H 13.6°. Best body text is #FFFFFF at 7.85:1 contrast (WCAG AA passes).
Color values
| HEX | #97273E |
|---|---|
| RGB | rgb(151, 39, 62) |
| HSL | hsl(348, 59%, 37%) |
| HSV | hsv(348, 74%, 59%) |
| CMYK | cmyk(0%, 74.2%, 58.9%, 40.8%) |
| CIE-LAB | lab(34.76, 47.49, 13.96) |
| CIE-LCH | lch(34.76, 49.50, 16.38°) |
| OKLab | oklab(45.62% 0.143 0.0346) |
| OKLCH | oklch(45.62% 0.147 13.6) |
| XYZ | xyz(14.3589, 8.3802, 5.4179) |
| Luminance | 0.0838 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.43
Rouge
#AB1239
ΔE00 4.22
Red Wine
#8C0034
ΔE00 5.09
Raspberry (survey)
#B00149
ΔE00 5.62
Purplish Red
#B0054B
ΔE00 5.84
Purple Red
#990147
ΔE00 6.42
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#97273E #279780
analogous
#972776 #97273E #974827
triadic
#97273E #3E9727 #273E97
tetradic
#97273E #769727 #279780 #482797
square
#97273E #769727 #279780 #482797
split-complementary
#97273E #279748 #277697
monochromatic
#360E16 #661A2A #97273E #C83452 #D6627A
Accessibility & contrast
On white
7.85
#97273E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.68
#97273E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #97273E
7.85:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##97273E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##97273E | 1.00 | 7.85 | 2.68 | 7.85 |
| #FFFFFF | 7.85 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.68 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.85 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#44433E
Deuteranopia (green-blind)
#615A3B
Tritanopia (blue-blind)
#A50630
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #97273e; /* rgb */ color: rgb(151, 39, 62); /* oklch */ color: oklch(45.6% 0.147 13.6);
Tailwind
colors: {
custom: {
50: '#bc6a73',
500: '#97273e',
950: '#000000',
},
}SCSS
$custom: #97273e; $custom-light: #bc6a73; $custom-dark: #000000;
JSON
{
"hex": "#97273e",
"rgb": {
"r": 151,
"g": 39,
"b": 62
},
"hsl": {
"h": 347.679,
"s": 58.947,
"l": 37.255
},
"oklch": {
"l": 0.45624,
"c": 0.14716,
"h": 13.6
},
"luminance": 0.08378
}Semantic roles & 50–950 ramp
primary
#97273E
secondary
#5EBCA9
accent
#E2C246
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130708
muted
#827A7B