#97273D#97273D
#97273D is a mid, vivid red. Relative luminance 0.084; OKLCH L 45.6% C 0.147 H 14.2°. Best body text is #FFFFFF at 7.86:1 contrast (WCAG AA passes).
Color values
| HEX | #97273D |
|---|---|
| RGB | rgb(151, 39, 61) |
| HSL | hsl(348, 59%, 37%) |
| HSV | hsv(348, 74%, 59%) |
| CMYK | cmyk(0%, 74.2%, 59.6%, 40.8%) |
| CIE-LAB | lab(34.74, 47.42, 14.58) |
| CIE-LCH | lch(34.74, 49.61, 17.09°) |
| OKLab | oklab(45.6% 0.1426 0.036) |
| OKLCH | oklch(45.6% 0.147 14.2) |
| XYZ | xyz(14.3317, 8.3693, 5.2747) |
| Luminance | 0.0837 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.53
Rouge
#AB1239
ΔE00 4.08
Red Wine
#8C0034
ΔE00 5.19
Raspberry (survey)
#B00149
ΔE00 5.82
Purplish Red
#B0054B
ΔE00 6.07
Purple Red
#990147
ΔE00 6.73
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#97273D #279781
analogous
#972775 #97273D #974927
triadic
#97273D #3D9727 #273D97
tetradic
#97273D #759727 #279781 #492797
square
#97273D #759727 #279781 #492797
split-complementary
#97273D #279749 #277597
monochromatic
#360E16 #661A29 #97273D #C83451 #D66279
Accessibility & contrast
On white
7.86
#97273D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.67
#97273D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #97273D
7.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##97273D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##97273D | 1.00 | 7.86 | 2.67 | 7.86 |
| #FFFFFF | 7.86 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.67 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.86 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#45433D
Deuteranopia (green-blind)
#615A3A
Tritanopia (blue-blind)
#A50530
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #97273d; /* rgb */ color: rgb(151, 39, 61); /* oklch */ color: oklch(45.6% 0.147 14.2);
Tailwind
colors: {
custom: {
50: '#bc6a72',
500: '#97273d',
950: '#000000',
},
}SCSS
$custom: #97273d; $custom-light: #bc6a72; $custom-dark: #000000;
JSON
{
"hex": "#97273d",
"rgb": {
"r": 151,
"g": 39,
"b": 61
},
"hsl": {
"h": 348.214,
"s": 58.947,
"l": 37.255
},
"oklch": {
"l": 0.456,
"c": 0.1471,
"h": 14.2
},
"luminance": 0.08367
}Semantic roles & 50–950 ramp
primary
#97273D
secondary
#5EBCA9
accent
#E2C346
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130707
muted
#827A7A