#97273C#97273C
#97273C is a mid, vivid red. Relative luminance 0.084; OKLCH L 45.6% C 0.147 H 14.7°. Best body text is #FFFFFF at 7.86:1 contrast (WCAG AA passes).
Color values
| HEX | #97273C |
|---|---|
| RGB | rgb(151, 39, 60) |
| HSL | hsl(349, 59%, 37%) |
| HSV | hsv(349, 74%, 59%) |
| CMYK | cmyk(0%, 74.2%, 60.3%, 40.8%) |
| CIE-LAB | lab(34.72, 47.35, 15.19) |
| CIE-LCH | lch(34.72, 49.72, 17.79°) |
| OKLab | oklab(45.58% 0.1422 0.0374) |
| OKLCH | oklch(45.58% 0.147 14.7) |
| XYZ | xyz(14.3050, 8.3586, 5.1342) |
| Luminance | 0.0836 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.67
Rouge
#AB1239
ΔE00 3.96
Red Wine
#8C0034
ΔE00 5.31
Raspberry (survey)
#B00149
ΔE00 6.04
Purplish Red
#B0054B
ΔE00 6.30
Purple Red
#990147
ΔE00 7.04
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#97273C #279782
analogous
#972774 #97273C #974A27
triadic
#97273C #3C9727 #273C97
tetradic
#97273C #749727 #279782 #4A2797
square
#97273C #749727 #279782 #4A2797
split-complementary
#97273C #27974A #277497
monochromatic
#360E15 #661A29 #97273C #C8344F #D66278
Accessibility & contrast
On white
7.86
#97273C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.67
#97273C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #97273C
7.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##97273C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##97273C | 1.00 | 7.86 | 2.67 | 7.86 |
| #FFFFFF | 7.86 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.67 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.86 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#45433C
Deuteranopia (green-blind)
#625A39
Tritanopia (blue-blind)
#A60430
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #97273c; /* rgb */ color: rgb(151, 39, 60); /* oklch */ color: oklch(45.6% 0.147 14.7);
Tailwind
colors: {
custom: {
50: '#bc6a71',
500: '#97273c',
950: '#000000',
},
}SCSS
$custom: #97273c; $custom-light: #bc6a71; $custom-dark: #000000;
JSON
{
"hex": "#97273c",
"rgb": {
"r": 151,
"g": 39,
"b": 60
},
"hsl": {
"h": 348.75,
"s": 58.947,
"l": 37.255
},
"oklch": {
"l": 0.45577,
"c": 0.14705,
"h": 14.7
},
"luminance": 0.08357
}Semantic roles & 50–950 ramp
primary
#97273C
secondary
#5EBCAA
accent
#E2C546
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130707
muted
#827A7A