#972738#972738

#972738 is a mid, vivid red. Relative luminance 0.083; OKLCH L 45.5% C 0.147 H 16.9°. Best body text is #FFFFFF at 7.89:1 contrast (WCAG AA passes).

Color values

HEX	#972738
RGB	rgb(151, 39, 56)
HSL	hsl(351, 59%, 37%)
HSV	hsv(351, 74%, 59%)
CMYK	cmyk(0%, 74.2%, 62.9%, 40.8%)
CIE-LAB	lab(34.64, 47.07, 17.66)
CIE-LCH	lch(34.64, 50.27, 20.56°)
OKLab	oklab(45.49% 0.1406 0.0428)
OKLCH	oklch(45.49% 0.147 16.9)
XYZ	xyz(14.2033, 8.3179, 4.5982)
Luminance	0.0832 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#972738 #279786

analogous

#972770 #972738 #974E27

triadic

#972738 #389727 #273897

tetradic

#972738 #709727 #279786 #4E2797

square

#972738 #709727 #279786 #4E2797

split-complementary

#972738 #27974E #277097

monochromatic

#360E14 #661A26 #972738 #C8344A #D66274

Accessibility & contrast

On white

7.89

#972738 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.66

#972738 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #972738

7.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##972738	#FFFFFF	#000000	##FFFFFF
##972738	1.00	7.89	2.66	7.89
#FFFFFF	7.89	1.00	21.00	1.00
#000000	2.66	21.00	1.00	21.00
##FFFFFF	7.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#464338

Deuteranopia (green-blind)

#625A35

Tritanopia (blue-blind)

#A6022E

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #972738;
/* rgb */ color: rgb(151, 39, 56);
/* oklch */ color: oklch(45.5% 0.147 16.9);

Tailwind

colors: {
  custom: {
    50: '#bc6a6e',
    500: '#972738',
    950: '#000000',
  },
}

SCSS

$custom: #972738;
$custom-light: #bc6a6e;
$custom-dark: #000000;

JSON

{
  "hex": "#972738",
  "rgb": {
    "r": 151,
    "g": 39,
    "b": 56
  },
  "hsl": {
    "h": 350.893,
    "s": 58.947,
    "l": 37.255
  },
  "oklch": {
    "l": 0.45489,
    "c": 0.14695,
    "h": 16.9
  },
  "luminance": 0.08316
}

Semantic roles & 50–950 ramp

primary

#972738

secondary

#5EBCAE

accent

#E2CA46

background

#FCF6F6

surface

#F8ECEB

border

#D1C7C6

text

#130707

muted

#827A7A

Preview Lab

Preview with #972738

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →