#972443#972443

#972443 is a mid, vivid pink. Relative luminance 0.082; OKLCH L 45.5% C 0.151 H 10.0°. Best body text is #FFFFFF at 7.93:1 contrast (WCAG AA passes).

Color values

HEX	#972443
RGB	rgb(151, 36, 67)
HSL	hsl(344, 61%, 37%)
HSV	hsv(344, 76%, 59%)
CMYK	cmyk(0%, 76.2%, 55.6%, 40.8%)
CIE-LAB	lab(34.49, 48.95, 10.35)
CIE-LCH	lch(34.49, 50.03, 11.94°)
OKLab	oklab(45.46% 0.1485 0.0262)
OKLCH	oklch(45.46% 0.151 10)
XYZ	xyz(14.4078, 8.2483, 6.1425)
Luminance	0.0825 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#972443 #249778

analogous

#97247D #972443 #973F24

triadic

#972443 #439724 #244397

tetradic

#972443 #7D9724 #249778 #3F2497

square

#972443 #7D9724 #249778 #3F2497

split-complementary

#972443 #24973F #247D97

monochromatic

#340C17 #66182D #972443 #C83059 #D85D7E

Accessibility & contrast

On white

7.93

#972443 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.65

#972443 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #972443

7.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##972443	#FFFFFF	#000000	##FFFFFF
##972443	1.00	7.93	2.65	7.93
#FFFFFF	7.93	1.00	21.00	1.00
#000000	2.65	21.00	1.00	21.00
##FFFFFF	7.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#424244

Deuteranopia (green-blind)

#605A40

Tritanopia (blue-blind)

#A50131

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #972443;
/* rgb */ color: rgb(151, 36, 67);
/* oklch */ color: oklch(45.5% 0.151 10.0);

Tailwind

colors: {
  custom: {
    50: '#bc6976',
    500: '#972443',
    950: '#000000',
  },
}

SCSS

$custom: #972443;
$custom-light: #bc6976;
$custom-dark: #000000;

JSON

{
  "hex": "#972443",
  "rgb": {
    "r": 151,
    "g": 36,
    "b": 67
  },
  "hsl": {
    "h": 343.826,
    "s": 61.497,
    "l": 36.667
  },
  "oklch": {
    "l": 0.45463,
    "c": 0.15081,
    "h": 10
  },
  "luminance": 0.08246
}

Semantic roles & 50–950 ramp

primary

#972443

secondary

#5ABDA2

accent

#E5B943

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130708

muted

#827A7B

Preview Lab

Preview with #972443

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →