#972439#972439
#972439 is a mid, vivid red. Relative luminance 0.081; OKLCH L 45.2% C 0.150 H 15.6°. Best body text is #FFFFFF at 7.99:1 contrast (WCAG AA passes).
Color values
| HEX | #972439 |
|---|---|
| RGB | rgb(151, 36, 57) |
| HSL | hsl(349, 61%, 37%) |
| HSV | hsv(349, 76%, 59%) |
| CMYK | cmyk(0%, 76.2%, 62.3%, 40.8%) |
| CIE-LAB | lab(34.27, 48.21, 16.53) |
| CIE-LCH | lch(34.27, 50.97, 18.92°) |
| OKLab | oklab(45.22% 0.1444 0.0403) |
| OKLCH | oklch(45.22% 0.15 15.6) |
| XYZ | xyz(14.1333, 8.1385, 4.6968) |
| Luminance | 0.0814 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.65
Rouge
#AB1239
ΔE00 3.73
Red Wine
#8C0034
ΔE00 5.22
Raspberry (survey)
#B00149
ΔE00 6.39
Purplish Red
#B0054B
ΔE00 6.69
Burgundy
#800020
ΔE00 6.99
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#972439 #249782
analogous
#972473 #972439 #974824
triadic
#972439 #399724 #243997
tetradic
#972439 #739724 #249782 #482497
square
#972439 #739724 #249782 #482497
split-complementary
#972439 #249748 #247397
monochromatic
#340C14 #661826 #972439 #C8304C #D85D74
Accessibility & contrast
On white
7.99
#972439 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.63
#972439 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #972439
7.99:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##972439 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##972439 | 1.00 | 7.99 | 2.63 | 7.99 |
| #FFFFFF | 7.99 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.63 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.99 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#444139
Deuteranopia (green-blind)
#615936
Tritanopia (blue-blind)
#A6002D
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #972439; /* rgb */ color: rgb(151, 36, 57); /* oklch */ color: oklch(45.2% 0.150 15.6);
Tailwind
colors: {
custom: {
50: '#bc696f',
500: '#972439',
950: '#000000',
},
}SCSS
$custom: #972439; $custom-light: #bc696f; $custom-dark: #000000;
JSON
{
"hex": "#972439",
"rgb": {
"r": 151,
"g": 36,
"b": 57
},
"hsl": {
"h": 349.043,
"s": 61.497,
"l": 36.667
},
"oklch": {
"l": 0.45223,
"c": 0.14996,
"h": 15.6
},
"luminance": 0.08136
}Semantic roles & 50–950 ramp
primary
#972439
secondary
#5ABDAB
accent
#E5C743
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130707
muted
#827A7A