#9723AE#9723AE

#9723AE is a mid, highly saturated purple. Relative luminance 0.108; OKLCH L 50.5% C 0.215 H 320.2°. Best body text is #FFFFFF at 6.63:1 contrast (WCAG AA passes).

Color values

HEX#9723AE
RGBrgb(151, 35, 174)
HSLhsl(290, 67%, 41%)
HSVhsv(290, 80%, 68%)
CMYKcmyk(13.2%, 79.9%, 0%, 31.8%)
CIE-LABlab(39.31, 63.89, -49.09)
CIE-LCHlch(39.31, 80.57, 322.46°)
OKLaboklab(50.53% 0.1653 -0.1378)
OKLCHoklch(50.53% 0.215 320.2)
XYZxyz(21.0026, 10.8385, 41.0220)
Luminance0.1084 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#9723AE #3AAE23
analogous
#5123AE #9723AE #AE237F
triadic
#9723AE #AE9723 #23AE97
tetradic
#9723AE #AE5123 #3AAE23 #237FAE
square
#9723AE #AE5123 #3AAE23 #237FAE
split-complementary
#9723AE #7FAE23 #23AE51
monochromatic
#3F0F48 #6B197B #9723AE #BC37D7 #CD6AE1

Accessibility & contrast

On white

6.63
#9723AE on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.17
#9723AE on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9723AE
6.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##9723AE#FFFFFF#000000##FFFFFF
##9723AE1.006.633.176.63
#FFFFFF6.631.0021.001.00
#0000003.1721.001.0021.00
##FFFFFF6.631.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0055B2
Deuteranopia (green-blind)
#3260AB
Tritanopia (blue-blind)
#974269
Achromatopsia (no color)
#5D5D5D

Design tokens & code

CSS
--color: #9723ae;
/* rgb */ color: rgb(151, 35, 174);
/* oklch */ color: oklch(50.5% 0.215 320.2);
Tailwind
colors: {
  custom: {
    50: '#ba6dc7',
    500: '#9723ae',
    950: '#000000',
  },
}
SCSS
$custom: #9723ae;
$custom-light: #ba6dc7;
$custom-dark: #000000;
JSON
{
  "hex": "#9723ae",
  "rgb": {
    "r": 151,
    "g": 35,
    "b": 174
  },
  "hsl": {
    "h": 290.072,
    "s": 66.507,
    "l": 40.98
  },
  "oklch": {
    "l": 0.50526,
    "c": 0.21521,
    "h": 320.2
  },
  "luminance": 0.10837
}

Semantic roles & 50–950 ramp

primary
#9723AE
secondary
#76C766
accent
#E93E5B
background
#FBF7FC
surface
#F7EDF8
border
#D0C8D1
text
#120813
muted
#817B82

Preview Lab

Preview with #9723AE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#9723AE Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva