#972348#972348
#972348 is a mid, vivid pink. Relative luminance 0.082; OKLCH L 45.5% C 0.153 H 6.9°. Best body text is #FFFFFF at 7.93:1 contrast (WCAG AA passes).
Color values
| HEX | #972348 |
|---|---|
| RGB | rgb(151, 35, 72) |
| HSL | hsl(341, 62%, 36%) |
| HSV | hsv(341, 77%, 59%) |
| CMYK | cmyk(0%, 76.8%, 52.3%, 40.8%) |
| CIE-LAB | lab(34.50, 49.70, 7.11) |
| CIE-LCH | lch(34.50, 50.21, 8.15°) |
| OKLab | oklab(45.51% 0.1516 0.0184) |
| OKLCH | oklch(45.51% 0.153 6.9) |
| XYZ | xyz(14.5345, 8.2513, 6.9569) |
| Luminance | 0.0825 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Berry
#990F4B
ΔE00 2.95
Purple Red
#990147
ΔE00 3.18
Cranberry
#9E003A
ΔE00 4.19
Purplish Red
#B0054B
ΔE00 4.55
Raspberry (survey)
#B00149
ΔE00 4.63
Violet Red
#A50055
ΔE00 4.98
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#972348 #239772
analogous
#972382 #972348 #973823
triadic
#972348 #489723 #234897
tetradic
#972348 #829723 #239772 #382397
square
#972348 #829723 #239772 #382397
split-complementary
#972348 #239738 #238297
monochromatic
#340C19 #651730 #972348 #C92F60 #D95B83
Accessibility & contrast
On white
7.93
#972348 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.65
#972348 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #972348
7.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##972348 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##972348 | 1.00 | 7.93 | 2.65 | 7.93 |
| #FFFFFF | 7.93 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.65 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.93 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#404249
Deuteranopia (green-blind)
#5F5945
Tritanopia (blue-blind)
#A50333
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #972348; /* rgb */ color: rgb(151, 35, 72); /* oklch */ color: oklch(45.5% 0.153 6.9);
Tailwind
colors: {
custom: {
50: '#bb697a',
500: '#972348',
950: '#000000',
},
}SCSS
$custom: #972348; $custom-light: #bb697a; $custom-dark: #000000;
JSON
{
"hex": "#972348",
"rgb": {
"r": 151,
"g": 35,
"b": 72
},
"hsl": {
"h": 340.862,
"s": 62.366,
"l": 36.471
},
"oklch": {
"l": 0.45509,
"c": 0.1527,
"h": 6.9
},
"luminance": 0.08249
}Semantic roles & 50–950 ramp
primary
#972348
secondary
#58BE9D
accent
#E5B142
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130709
muted
#827A7B