#972341#972341
#972341 is a mid, vivid pink. Relative luminance 0.082; OKLCH L 45.3% C 0.152 H 10.9°. Best body text is #FFFFFF at 7.98:1 contrast (WCAG AA passes).
Color values
| HEX | #972341 |
|---|---|
| RGB | rgb(151, 35, 65) |
| HSL | hsl(344, 62%, 36%) |
| HSV | hsv(344, 77%, 59%) |
| CMYK | cmyk(0%, 76.8%, 57%, 40.8%) |
| CIE-LAB | lab(34.32, 49.13, 11.42) |
| CIE-LCH | lch(34.32, 50.44, 13.08°) |
| OKLab | oklab(45.32% 0.1488 0.0287) |
| OKLCH | oklch(45.32% 0.152 10.9) |
| XYZ | xyz(14.3190, 8.1651, 5.8220) |
| Luminance | 0.0816 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 2.88
Red Wine
#8C0034
ΔE00 4.39
Purple Red
#990147
ΔE00 4.78
Raspberry (survey)
#B00149
ΔE00 4.79
Purplish Red
#B0054B
ΔE00 4.94
Berry
#990F4B
ΔE00 4.95
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#972341 #239779
analogous
#97237B #972341 #973F23
triadic
#972341 #419723 #234197
tetradic
#972341 #7B9723 #239779 #3F2397
square
#972341 #7B9723 #239779 #3F2397
split-complementary
#972341 #23973F #237B97
monochromatic
#340C16 #65172C #972341 #C92F56 #D95B7C
Accessibility & contrast
On white
7.98
#972341 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.63
#972341 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #972341
7.98:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##972341 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##972341 | 1.00 | 7.98 | 2.63 | 7.98 |
| #FFFFFF | 7.98 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.63 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.98 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#424241
Deuteranopia (green-blind)
#60593E
Tritanopia (blue-blind)
#A50030
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #972341; /* rgb */ color: rgb(151, 35, 65); /* oklch */ color: oklch(45.3% 0.152 10.9);
Tailwind
colors: {
custom: {
50: '#bc6975',
500: '#972341',
950: '#000000',
},
}SCSS
$custom: #972341; $custom-light: #bc6975; $custom-dark: #000000;
JSON
{
"hex": "#972341",
"rgb": {
"r": 151,
"g": 35,
"b": 65
},
"hsl": {
"h": 344.483,
"s": 62.366,
"l": 36.471
},
"oklch": {
"l": 0.45321,
"c": 0.15154,
"h": 10.9
},
"luminance": 0.08163
}Semantic roles & 50–950 ramp
primary
#972341
secondary
#58BEA3
accent
#E5BB42
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130708
muted
#827A7B