#972040#972040

#972040 is a mid, vivid pink. Relative luminance 0.080; OKLCH L 45.0% C 0.154 H 10.8°. Best body text is #FFFFFF at 8.09:1 contrast (WCAG AA passes).

Color values

HEX	#972040
RGB	rgb(151, 32, 64)
HSL	hsl(344, 65%, 36%)
HSV	hsv(344, 79%, 59%)
CMYK	cmyk(0%, 78.8%, 57.6%, 40.8%)
CIE-LAB	lab(33.95, 50.04, 11.56)
CIE-LCH	lch(33.95, 51.36, 13.00°)
OKLab	oklab(45.04% 0.1516 0.029)
OKLCH	oklch(45.04% 0.154 10.8)
XYZ	xyz(14.2058, 7.9846, 5.6426)
Luminance	0.0798 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#972040 #209777

analogous

#97207B #972040 #973C20

triadic

#972040 #409720 #204097

tetradic

#972040 #7B9720 #209777 #3C2097

square

#972040 #7B9720 #209777 #3C2097

split-complementary

#972040 #20973C #207B97

monochromatic

#320B15 #64152B #972040 #C92B55 #DB567A

Accessibility & contrast

On white

8.09

#972040 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.60

#972040 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #972040

8.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##972040	#FFFFFF	#000000	##FFFFFF
##972040	1.00	8.09	2.60	8.09
#FFFFFF	8.09	1.00	21.00	1.00
#000000	2.60	21.00	1.00	21.00
##FFFFFF	8.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#404040

Deuteranopia (green-blind)

#5F593D

Tritanopia (blue-blind)

#A5002E

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #972040;
/* rgb */ color: rgb(151, 32, 64);
/* oklch */ color: oklch(45.0% 0.154 10.8);

Tailwind

colors: {
  custom: {
    50: '#bc6874',
    500: '#972040',
    950: '#000000',
  },
}

SCSS

$custom: #972040;
$custom-light: #bc6874;
$custom-dark: #000000;

JSON

{
  "hex": "#972040",
  "rgb": {
    "r": 151,
    "g": 32,
    "b": 64
  },
  "hsl": {
    "h": 343.866,
    "s": 65.027,
    "l": 35.882
  },
  "oklch": {
    "l": 0.45038,
    "c": 0.15432,
    "h": 10.8
  },
  "luminance": 0.07982
}

Semantic roles & 50–950 ramp

primary

#972040

secondary

#54BFA2

accent

#E8BB40

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130708

muted

#827A7B

Preview Lab

Preview with #972040

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →