#971D49#971D49
#971D49 is a mid, vivid pink. Relative luminance 0.079; OKLCH L 45.0% C 0.159 H 5.3°. Best body text is #FFFFFF at 8.12:1 contrast (WCAG AA passes).
Color values
| HEX | #971D49 |
|---|---|
| RGB | rgb(151, 29, 73) |
| HSL | hsl(338, 68%, 35%) |
| HSV | hsv(338, 81%, 59%) |
| CMYK | cmyk(0%, 80.8%, 51.7%, 40.8%) |
| CIE-LAB | lab(33.86, 51.67, 5.55) |
| CIE-LCH | lch(33.86, 51.97, 6.14°) |
| OKLab | oklab(45.05% 0.158 0.0146) |
| OKLCH | oklch(45.05% 0.159 5.3) |
| XYZ | xyz(14.4058, 7.9411, 7.0763) |
| Luminance | 0.0794 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Berry
#990F4B
ΔE00 1.76
Purple Red
#990147
ΔE00 2.11
Mulberry
#920A4E
ΔE00 3.98
Violet Red
#A50055
ΔE00 4.05
Cranberry
#9E003A
ΔE00 4.58
Purplish Red
#B0054B
ΔE00 4.70
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971D49 #1D976B
analogous
#971D86 #971D49 #972E1D
triadic
#971D49 #49971D #1D4997
tetradic
#971D49 #86971D #1D976B #2E1D97
square
#971D49 #86971D #1D976B #2E1D97
split-complementary
#971D49 #1D972E #1D8697
monochromatic
#300917 #641330 #971D49 #CA2762 #DE5184
Accessibility & contrast
On white
8.12
#971D49 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.59
#971D49 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971D49
8.12:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971D49 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971D49 | 1.00 | 8.12 | 2.59 | 8.12 |
| #FFFFFF | 8.12 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.59 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.12 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D404A
Deuteranopia (green-blind)
#5D5846
Tritanopia (blue-blind)
#A50031
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #971d49; /* rgb */ color: rgb(151, 29, 73); /* oklch */ color: oklch(45.0% 0.159 5.3);
Tailwind
colors: {
custom: {
50: '#bb677b',
500: '#971d49',
950: '#000000',
},
}SCSS
$custom: #971d49; $custom-light: #bb677b; $custom-dark: #000000;
JSON
{
"hex": "#971d49",
"rgb": {
"r": 151,
"g": 29,
"b": 73
},
"hsl": {
"h": 338.361,
"s": 67.778,
"l": 35.294
},
"oklch": {
"l": 0.45046,
"c": 0.15871,
"h": 5.3
},
"luminance": 0.07939
}Semantic roles & 50–950 ramp
primary
#971D49
secondary
#4FC098
accent
#EBAC3D
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130709
muted
#827A7B