#971D48#971D48
#971D48 is a mid, vivid pink. Relative luminance 0.079; OKLCH L 45.0% C 0.158 H 5.8°. Best body text is #FFFFFF at 8.12:1 contrast (WCAG AA passes).
Color values
| HEX | #971D48 |
|---|---|
| RGB | rgb(151, 29, 72) |
| HSL | hsl(339, 68%, 35%) |
| HSV | hsv(339, 81%, 59%) |
| CMYK | cmyk(0%, 80.8%, 52.3%, 40.8%) |
| CIE-LAB | lab(33.83, 51.59, 6.17) |
| CIE-LCH | lch(33.83, 51.95, 6.82°) |
| OKLab | oklab(45.02% 0.1577 0.0161) |
| OKLCH | oklch(45.02% 0.158 5.8) |
| XYZ | xyz(14.3729, 7.9280, 6.9031) |
| Luminance | 0.0793 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Berry
#990F4B
ΔE00 2.01
Purple Red
#990147
ΔE00 2.22
Mulberry
#920A4E
ΔE00 4.25
Cranberry
#9E003A
ΔE00 4.29
Violet Red
#A50055
ΔE00 4.30
Purplish Red
#B0054B
ΔE00 4.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971D48 #1D976C
analogous
#971D85 #971D48 #972F1D
triadic
#971D48 #48971D #1D4897
tetradic
#971D48 #85971D #1D976C #2F1D97
square
#971D48 #85971D #1D976C #2F1D97
split-complementary
#971D48 #1D972F #1D8597
monochromatic
#300917 #641330 #971D48 #CA2760 #DE5182
Accessibility & contrast
On white
8.12
#971D48 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.59
#971D48 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971D48
8.12:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971D48 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971D48 | 1.00 | 8.12 | 2.59 | 8.12 |
| #FFFFFF | 8.12 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.59 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.12 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D4049
Deuteranopia (green-blind)
#5D5845
Tritanopia (blue-blind)
#A50030
Achromatopsia (no color)
#505050
Design tokens & code
CSS
--color: #971d48; /* rgb */ color: rgb(151, 29, 72); /* oklch */ color: oklch(45.0% 0.158 5.8);
Tailwind
colors: {
custom: {
50: '#bc677a',
500: '#971d48',
950: '#000000',
},
}SCSS
$custom: #971d48; $custom-light: #bc677a; $custom-dark: #000000;
JSON
{
"hex": "#971d48",
"rgb": {
"r": 151,
"g": 29,
"b": 72
},
"hsl": {
"h": 338.852,
"s": 67.778,
"l": 35.294
},
"oklch": {
"l": 0.45017,
"c": 0.15848,
"h": 5.8
},
"luminance": 0.07926
}Semantic roles & 50–950 ramp
primary
#971D48
secondary
#4FC099
accent
#EBAD3D
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130709
muted
#827A7B