#971D23#971D23
#971D23 is a dark, vivid red. Relative luminance 0.076; OKLCH L 44.2% C 0.157 H 24.4°. Best body text is #FFFFFF at 8.35:1 contrast (WCAG AA passes).
Color values
| HEX | #971D23 |
|---|---|
| RGB | rgb(151, 29, 35) |
| HSL | hsl(357, 68%, 35%) |
| HSV | hsv(357, 81%, 59%) |
| CMYK | cmyk(0%, 80.8%, 76.8%, 40.8%) |
| CIE-LAB | lab(33.10, 49.30, 29.03) |
| CIE-LCH | lch(33.10, 57.21, 30.49°) |
| OKLab | oklab(44.24% 0.1431 0.0648) |
| OKLCH | oklch(44.24% 0.157 24.4) |
| XYZ | xyz(13.5068, 7.5815, 2.3420) |
| Luminance | 0.0758 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Carmine
#9D0216
ΔE00 3.02
Brown
#A52A2A
ΔE00 3.73
Crimson (survey)
#8C000F
ΔE00 4.59
Firebrick
#B22222
ΔE00 6.09
Blood Red
#980002
ΔE00 6.58
Brownish Red
#9E3623
ΔE00 6.68
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971D23 #1D9791
analogous
#971D60 #971D23 #97541D
triadic
#971D23 #23971D #1D2397
tetradic
#971D23 #60971D #1D9791 #541D97
square
#971D23 #60971D #1D9791 #541D97
split-complementary
#971D23 #1D9754 #1D6097
monochromatic
#30090B #641317 #971D23 #CA272F #DE5158
Accessibility & contrast
On white
8.35
#971D23 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.52
#971D23 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971D23
8.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971D23 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971D23 | 1.00 | 8.35 | 2.52 | 8.35 |
| #FFFFFF | 8.35 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.52 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.35 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#433D22
Deuteranopia (green-blind)
#61571E
Tritanopia (blue-blind)
#A70021
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #971d23; /* rgb */ color: rgb(151, 29, 35); /* oklch */ color: oklch(44.2% 0.157 24.4);
Tailwind
colors: {
custom: {
50: '#be665e',
500: '#971d23',
950: '#000000',
},
}SCSS
$custom: #971d23; $custom-light: #be665e; $custom-dark: #000000;
JSON
{
"hex": "#971d23",
"rgb": {
"r": 151,
"g": 29,
"b": 35
},
"hsl": {
"h": 357.049,
"s": 67.778,
"l": 35.294
},
"oklch": {
"l": 0.44235,
"c": 0.15704,
"h": 24.4
},
"luminance": 0.07579
}Semantic roles & 50–950 ramp
primary
#971D23
secondary
#4FC0BB
accent
#EBE23D
background
#FCF6F5
surface
#F9EBE9
border
#D2C6C5
text
#140604
muted
#827A79