#971C38#971C38
#971C38 is a dark, vivid red. Relative luminance 0.077; OKLCH L 44.5% C 0.157 H 14.3°. Best body text is #FFFFFF at 8.27:1 contrast (WCAG AA passes).
Color values
| HEX | #971C38 |
|---|---|
| RGB | rgb(151, 28, 56) |
| HSL | hsl(346, 69%, 35%) |
| HSV | hsv(346, 81%, 59%) |
| CMYK | cmyk(0%, 81.5%, 62.9%, 40.8%) |
| CIE-LAB | lab(33.34, 50.69, 15.96) |
| CIE-LCH | lch(33.34, 53.14, 17.47°) |
| OKLab | oklab(44.53% 0.1522 0.0389) |
| OKLCH | oklch(44.53% 0.157 14.3) |
| XYZ | xyz(13.8930, 7.6974, 4.4948) |
| Luminance | 0.0770 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 2.54
Rouge
#AB1239
ΔE00 3.85
Red Wine
#8C0034
ΔE00 4.11
Raspberry (survey)
#B00149
ΔE00 5.90
Purplish Red
#B0054B
ΔE00 6.22
Purple Red
#990147
ΔE00 6.50
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971C38 #1C977B
analogous
#971C76 #971C38 #973D1C
triadic
#971C38 #38971C #1C3897
tetradic
#971C38 #76971C #1C977B #3D1C97
square
#971C38 #76971C #1C977B #3D1C97
split-complementary
#971C38 #1C973D #1C7697
monochromatic
#300912 #631225 #971C38 #CB264B #DE4F70
Accessibility & contrast
On white
8.27
#971C38 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.54
#971C38 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971C38
8.27:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971C38 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971C38 | 1.00 | 8.27 | 2.54 | 8.27 |
| #FFFFFF | 8.27 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.54 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.27 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#403E38
Deuteranopia (green-blind)
#5F5735
Tritanopia (blue-blind)
#A60028
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #971c38; /* rgb */ color: rgb(151, 28, 56); /* oklch */ color: oklch(44.5% 0.157 14.3);
Tailwind
colors: {
custom: {
50: '#bd666e',
500: '#971c38',
950: '#000000',
},
}SCSS
$custom: #971c38; $custom-light: #bd666e; $custom-dark: #000000;
JSON
{
"hex": "#971c38",
"rgb": {
"r": 151,
"g": 28,
"b": 56
},
"hsl": {
"h": 346.341,
"s": 68.715,
"l": 35.098
},
"oklch": {
"l": 0.44532,
"c": 0.15711,
"h": 14.3
},
"luminance": 0.07695
}Semantic roles & 50–950 ramp
primary
#971C38
secondary
#4EC1A7
accent
#ECC43C
background
#FCF6F6
surface
#F8EBEB
border
#D1C6C6
text
#130607
muted
#827A7A