#971B3F#971B3F
#971B3F is a dark, vivid pink. Relative luminance 0.077; OKLCH L 44.6% C 0.159 H 10.4°. Best body text is #FFFFFF at 8.25:1 contrast (WCAG AA passes).
Color values
| HEX | #971B3F |
|---|---|
| RGB | rgb(151, 27, 63) |
| HSL | hsl(343, 70%, 35%) |
| HSV | hsv(343, 82%, 59%) |
| CMYK | cmyk(0%, 82.1%, 58.3%, 40.8%) |
| CIE-LAB | lab(33.40, 51.45, 11.46) |
| CIE-LCH | lch(33.40, 52.71, 12.55°) |
| OKLab | oklab(44.63% 0.156 0.0287) |
| OKLCH | oklch(44.63% 0.159 10.4) |
| XYZ | xyz(14.0530, 7.7241, 5.4526) |
| Luminance | 0.0772 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 2.14
Red Wine
#8C0034
ΔE00 3.53
Purple Red
#990147
ΔE00 4.12
Berry
#990F4B
ΔE00 4.49
Raspberry (survey)
#B00149
ΔE00 4.68
Purplish Red
#B0054B
ΔE00 4.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971B3F #1B9773
analogous
#971B7D #971B3F #97351B
triadic
#971B3F #3F971B #1B3F97
tetradic
#971B3F #7D971B #1B9773 #351B97
square
#971B3F #7D971B #1B9773 #351B97
split-complementary
#971B3F #1B9735 #1B7D97
monochromatic
#2F0814 #631229 #971B3F #CB2455 #DF4D78
Accessibility & contrast
On white
8.25
#971B3F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.54
#971B3F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971B3F
8.25:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971B3F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971B3F | 1.00 | 8.25 | 2.54 | 8.25 |
| #FFFFFF | 8.25 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.54 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.25 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E3F40
Deuteranopia (green-blind)
#5E573C
Tritanopia (blue-blind)
#A6002B
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #971b3f; /* rgb */ color: rgb(151, 27, 63); /* oklch */ color: oklch(44.6% 0.159 10.4);
Tailwind
colors: {
custom: {
50: '#bc6673',
500: '#971b3f',
950: '#000000',
},
}SCSS
$custom: #971b3f; $custom-light: #bc6673; $custom-dark: #000000;
JSON
{
"hex": "#971b3f",
"rgb": {
"r": 151,
"g": 27,
"b": 63
},
"hsl": {
"h": 342.581,
"s": 69.663,
"l": 34.902
},
"oklch": {
"l": 0.44625,
"c": 0.15859,
"h": 10.4
},
"luminance": 0.07722
}Semantic roles & 50–950 ramp
primary
#971B3F
secondary
#4CC19F
accent
#ECB93B
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130608
muted
#827A7B