#971A74#971A74

#971A74 is a mid, vivid pink. Relative luminance 0.086; OKLCH L 46.5% C 0.181 H 342.6°. Best body text is #FFFFFF at 7.73:1 contrast (WCAG AA passes).

Color values

HEX	#971A74
RGB	rgb(151, 26, 116)
HSL	hsl(317, 71%, 35%)
HSV	hsv(317, 83%, 59%)
CMYK	cmyk(0%, 82.8%, 23.2%, 40.8%)
CIE-LAB	lab(35.16, 57.17, -20.15)
CIE-LCH	lch(35.16, 60.62, 340.59°)
OKLab	oklab(46.52% 0.1725 -0.0541)
OKLCH	oklch(46.52% 0.181 342.6)
XYZ	xyz(16.2849, 8.5808, 17.3183)
Luminance	0.0858 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#971A74 #1A973D

analogous

#7C1A97 #971A74 #971A36

triadic

#971A74 #74971A #1A7497

tetradic

#971A74 #977C1A #1A973D #1A3697

square

#971A74 #977C1A #1A973D #1A3697

split-complementary

#971A74 #36971A #1A977C

monochromatic

#2F0824 #63114C #971A74 #CB239C #E04BB6

Accessibility & contrast

On white

7.73

#971A74 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.72

#971A74 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #971A74

7.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##971A74	#FFFFFF	#000000	##FFFFFF
##971A74	1.00	7.73	2.72	7.73
#FFFFFF	7.73	1.00	21.00	1.00
#000000	2.72	21.00	1.00	21.00
##FFFFFF	7.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#294676

Deuteranopia (green-blind)

#515A71

Tritanopia (blue-blind)

#A11B46

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #971a74;
/* rgb */ color: rgb(151, 26, 116);
/* oklch */ color: oklch(46.5% 0.181 342.6);

Tailwind

colors: {
  custom: {
    50: '#ba679c',
    500: '#971a74',
    950: '#000000',
  },
}

SCSS

$custom: #971a74;
$custom-light: #ba679c;
$custom-dark: #000000;

JSON

{
  "hex": "#971a74",
  "rgb": {
    "r": 151,
    "g": 26,
    "b": 116
  },
  "hsl": {
    "h": 316.8,
    "s": 70.621,
    "l": 34.706
  },
  "oklch": {
    "l": 0.46515,
    "c": 0.18074,
    "h": 342.6
  },
  "luminance": 0.08579
}

Semantic roles & 50–950 ramp

primary

#971A74

secondary

#4BC26C

accent

#ED6D3A

background

#FBF6F9

surface

#F7EBF2

border

#D0C6CC

text

#12070E

muted

#817A7E

Preview Lab

Preview with #971A74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →