#971A40#971A40
#971A40 is a dark, vivid pink. Relative luminance 0.077; OKLCH L 44.6% C 0.160 H 9.7°. Best body text is #FFFFFF at 8.28:1 contrast (WCAG AA passes).
Color values
| HEX | #971A40 |
|---|---|
| RGB | rgb(151, 26, 64) |
| HSL | hsl(342, 71%, 35%) |
| HSV | hsv(342, 83%, 59%) |
| CMYK | cmyk(0%, 82.8%, 57.6%, 40.8%) |
| CIE-LAB | lab(33.33, 51.80, 10.70) |
| CIE-LCH | lch(33.33, 52.89, 11.67°) |
| OKLab | oklab(44.58% 0.1573 0.027) |
| OKLCH | oklch(44.58% 0.16 9.7) |
| XYZ | xyz(14.0587, 7.6903, 5.5936) |
| Luminance | 0.0769 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 2.29
Red Wine
#8C0034
ΔE00 3.52
Purple Red
#990147
ΔE00 3.69
Berry
#990F4B
ΔE00 4.05
Raspberry (survey)
#B00149
ΔE00 4.59
Purplish Red
#B0054B
ΔE00 4.73
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971A40 #1A9771
analogous
#971A7F #971A40 #97331A
triadic
#971A40 #40971A #1A4097
tetradic
#971A40 #7F971A #1A9771 #331A97
square
#971A40 #7F971A #1A9771 #331A97
split-complementary
#971A40 #1A9733 #1A7F97
monochromatic
#2F0814 #63112A #971A40 #CB2356 #E04B79
Accessibility & contrast
On white
8.28
#971A40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.54
#971A40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971A40
8.28:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971A40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971A40 | 1.00 | 8.28 | 2.54 | 8.28 |
| #FFFFFF | 8.28 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.54 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.28 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E3E41
Deuteranopia (green-blind)
#5E573D
Tritanopia (blue-blind)
#A5002B
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #971a40; /* rgb */ color: rgb(151, 26, 64); /* oklch */ color: oklch(44.6% 0.160 9.7);
Tailwind
colors: {
custom: {
50: '#bc6574',
500: '#971a40',
950: '#000000',
},
}SCSS
$custom: #971a40; $custom-light: #bc6574; $custom-dark: #000000;
JSON
{
"hex": "#971a40",
"rgb": {
"r": 151,
"g": 26,
"b": 64
},
"hsl": {
"h": 341.76,
"s": 70.621,
"l": 34.706
},
"oklch": {
"l": 0.4458,
"c": 0.15955,
"h": 9.7
},
"luminance": 0.07688
}Semantic roles & 50–950 ramp
primary
#971A40
secondary
#4BC29E
accent
#EDB73A
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130608
muted
#827A7B