#963D2B#963D2B

#963D2B is a mid, vivid red. Relative luminance 0.100; OKLCH L 47.8% C 0.124 H 33.2°. Best body text is #FFFFFF at 7.00:1 contrast (WCAG AA passes).

Color values

HEX	#963D2B
RGB	rgb(150, 61, 43)
HSL	hsl(10, 55%, 38%)
HSV	hsv(10, 71%, 59%)
CMYK	cmyk(0%, 59.3%, 71.3%, 41.2%)
CIE-LAB	lab(37.84, 36.23, 29.59)
CIE-LCH	lch(37.84, 46.78, 39.24°)
OKLab	oklab(47.79% 0.1038 0.0678)
OKLCH	oklch(47.79% 0.124 33.2)
XYZ	xyz(14.6839, 9.9979, 3.4416)
Luminance	0.1000 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963D2B #2B8496

analogous

#962B4F #963D2B #96722B

triadic

#963D2B #2B963D #3D2B96

tetradic

#963D2B #4F962B #2B8496 #722B96

square

#963D2B #4F962B #2B8496 #722B96

split-complementary

#963D2B #2B9672 #2B4F96

monochromatic

#371610 #662A1D #963D2B #C65039 #D47A68

Accessibility & contrast

On white

7.00

#963D2B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

3.00

#963D2B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #963D2B

7.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963D2B	#FFFFFF	#000000	##FFFFFF
##963D2B	1.00	7.00	3.00	7.00
#FFFFFF	7.00	1.00	21.00	1.00
#000000	3.00	21.00	1.00	21.00
##FFFFFF	7.00	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#554D29

Deuteranopia (green-blind)

#6B6029

Tritanopia (blue-blind)

#A52A39

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #963d2b;
/* rgb */ color: rgb(150, 61, 43);
/* oklch */ color: oklch(47.8% 0.124 33.2);

Tailwind

colors: {
  custom: {
    50: '#bb7665',
    500: '#963d2b',
    950: '#000000',
  },
}

SCSS

$custom: #963d2b;
$custom-light: #bb7665;
$custom-dark: #000000;

JSON

{
  "hex": "#963d2b",
  "rgb": {
    "r": 150,
    "g": 61,
    "b": 43
  },
  "hsl": {
    "h": 10.093,
    "s": 55.44,
    "l": 37.843
  },
  "oklch": {
    "l": 0.47788,
    "c": 0.12403,
    "h": 33.2
  },
  "luminance": 0.09996
}

Semantic roles & 50–950 ramp

primary

#963D2B

secondary

#63ABBA

accent

#C6DF49

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130905

muted

#827B7A

Preview Lab

Preview with #963D2B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →