#963C1F#963C1F

#963C1F is a mid, vivid red. Relative luminance 0.098; OKLCH L 47.5% C 0.128 H 37.9°. Best body text is #FFFFFF at 7.09:1 contrast (WCAG AA passes).

Color values

HEX	#963C1F
RGB	rgb(150, 60, 31)
HSL	hsl(15, 66%, 35%)
HSV	hsv(15, 79%, 59%)
CMYK	cmyk(0%, 60%, 79.3%, 41.2%)
CIE-LAB	lab(37.51, 36.16, 35.95)
CIE-LCH	lch(37.51, 50.99, 44.83°)
OKLab	oklab(47.5% 0.1013 0.0788)
OKLCH	oklch(47.5% 0.128 37.9)
XYZ	xyz(14.4424, 9.8166, 2.4304)
Luminance	0.0982 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963C1F #1F7996

analogous

#961F3D #963C1F #96771F

triadic

#963C1F #1F963C #3C1F96

tetradic

#963C1F #3D961F #1F7996 #771F96

square

#963C1F #3D961F #1F7996 #771F96

split-complementary

#963C1F #1F9677 #1F3D96

monochromatic

#31130A #632815 #963C1F #C95029 #DC7554

Accessibility & contrast

On white

7.09

#963C1F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.96

#963C1F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #963C1F

7.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963C1F	#FFFFFF	#000000	##FFFFFF
##963C1F	1.00	7.09	2.96	7.09
#FFFFFF	7.09	1.00	21.00	1.00
#000000	2.96	21.00	1.00	21.00
##FFFFFF	7.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#554C1B

Deuteranopia (green-blind)

#6B601C

Tritanopia (blue-blind)

#A52736

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #963c1f;
/* rgb */ color: rgb(150, 60, 31);
/* oklch */ color: oklch(47.5% 0.128 37.9);

Tailwind

colors: {
  custom: {
    50: '#bc755d',
    500: '#963c1f',
    950: '#000000',
  },
}

SCSS

$custom: #963c1f;
$custom-light: #bc755d;
$custom-dark: #000000;

JSON

{
  "hex": "#963c1f",
  "rgb": {
    "r": 150,
    "g": 60,
    "b": 31
  },
  "hsl": {
    "h": 14.622,
    "s": 65.746,
    "l": 35.49
  },
  "oklch": {
    "l": 0.47497,
    "c": 0.12831,
    "h": 37.9
  },
  "luminance": 0.09815
}

Semantic roles & 50–950 ramp

primary

#963C1F

secondary

#52A4BF

accent

#BFE93F

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #963C1F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →