#963A4E#963A4E
#963A4E is a mid, vivid red. Relative luminance 0.101; OKLCH L 48.1% C 0.124 H 9.7°. Best body text is #FFFFFF at 6.97:1 contrast (WCAG AA passes).
Color values
| HEX | #963A4E |
|---|---|
| RGB | rgb(150, 58, 78) |
| HSL | hsl(347, 44%, 41%) |
| HSV | hsv(347, 61%, 59%) |
| CMYK | cmyk(0%, 61.3%, 48%, 41.2%) |
| CIE-LAB | lab(37.95, 40.42, 8.11) |
| CIE-LCH | lch(37.95, 41.22, 11.34°) |
| OKLab | oklab(48.09% 0.1227 0.021) |
| OKLCH | oklch(48.09% 0.124 9.7) |
| XYZ | xyz(15.4670, 10.0620, 8.3339) |
| Luminance | 0.1006 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Maroon
#A24857
ΔE00 4.42
Light Burgundy
#A8415B
ΔE00 4.42
Purplish Red
#B0054B
ΔE00 6.71
Raspberry (survey)
#B00149
ΔE00 6.80
Berry
#990F4B
ΔE00 7.00
Cranberry
#9E003A
ΔE00 7.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#963A4E #3A9682
analogous
#963A7C #963A4E #96543A
triadic
#963A4E #4E963A #3A4E96
tetradic
#963A4E #7C963A #3A9682 #543A96
square
#963A4E #7C963A #3A9682 #543A96
split-complementary
#963A4E #3A9654 #3A7C96
monochromatic
#3E1820 #6A2937 #963A4E #BC5168 #CD7D8F
Accessibility & contrast
On white
6.97
#963A4E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.01
#963A4E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #963A4E
6.97:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##963A4E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##963A4E | 1.00 | 6.97 | 3.01 | 6.97 |
| #FFFFFF | 6.97 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.01 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.97 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4E4E4E
Deuteranopia (green-blind)
#65604C
Tritanopia (blue-blind)
#A32D42
Achromatopsia (no color)
#595959
Design tokens & code
CSS
--color: #963a4e; /* rgb */ color: rgb(150, 58, 78); /* oklch */ color: oklch(48.1% 0.124 9.7);
Tailwind
colors: {
custom: {
50: '#b9757f',
500: '#963a4e',
950: '#000000',
},
}SCSS
$custom: #963a4e; $custom-light: #b9757f; $custom-dark: #000000;
JSON
{
"hex": "#963a4e",
"rgb": {
"r": 150,
"g": 58,
"b": 78
},
"hsl": {
"h": 346.957,
"s": 44.231,
"l": 40.784
},
"oklch": {
"l": 0.48093,
"c": 0.12444,
"h": 9.7
},
"luminance": 0.1006
}Semantic roles & 50–950 ramp
primary
#963A4E
secondary
#75B6A8
accent
#D4B854
background
#FBF7F7
surface
#F7EDEE
border
#D0C8C9
text
#12080A
muted
#817B7C