#96391F#96391F

#96391F is a mid, vivid red. Relative luminance 0.095; OKLCH L 47.1% C 0.131 H 36.2°. Best body text is #FFFFFF at 7.24:1 contrast (WCAG AA passes).

Color values

HEX	#96391F
RGB	rgb(150, 57, 31)
HSL	hsl(13, 66%, 35%)
HSV	hsv(13, 79%, 59%)
CMYK	cmyk(0%, 62%, 79.3%, 41.2%)
CIE-LAB	lab(36.95, 37.63, 35.38)
CIE-LCH	lch(36.95, 51.65, 43.23°)
OKLab	oklab(47.07% 0.1058 0.0775)
OKLCH	oklch(47.07% 0.131 36.2)
XYZ	xyz(14.2897, 9.5112, 2.3795)
Luminance	0.0951 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96391F #1F7C96

analogous

#961F41 #96391F #96741F

triadic

#96391F #1F9639 #391F96

tetradic

#96391F #41961F #1F7C96 #741F96

square

#96391F #41961F #1F7C96 #741F96

split-complementary

#96391F #1F9674 #1F4196

monochromatic

#31120A #632615 #96391F #C94C29 #DC7154

Accessibility & contrast

On white

7.24

#96391F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.90

#96391F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96391F

7.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96391F	#FFFFFF	#000000	##FFFFFF
##96391F	1.00	7.24	2.90	7.24
#FFFFFF	7.24	1.00	21.00	1.00
#000000	2.90	21.00	1.00	21.00
##FFFFFF	7.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534A1B

Deuteranopia (green-blind)

#6A5F1C

Tritanopia (blue-blind)

#A52234

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #96391f;
/* rgb */ color: rgb(150, 57, 31);
/* oklch */ color: oklch(47.1% 0.131 36.2);

Tailwind

colors: {
  custom: {
    50: '#bc735c',
    500: '#96391f',
    950: '#000000',
  },
}

SCSS

$custom: #96391f;
$custom-light: #bc735c;
$custom-dark: #000000;

JSON

{
  "hex": "#96391f",
  "rgb": {
    "r": 150,
    "g": 57,
    "b": 31
  },
  "hsl": {
    "h": 13.109,
    "s": 65.746,
    "l": 35.49
  },
  "oklch": {
    "l": 0.47073,
    "c": 0.13119,
    "h": 36.2
  },
  "luminance": 0.09509
}

Semantic roles & 50–950 ramp

primary

#96391F

secondary

#52A7BF

accent

#C4E93F

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #96391F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →