#96391E#96391E

#96391E is a mid, vivid red. Relative luminance 0.095; OKLCH L 47.1% C 0.131 H 36.6°. Best body text is #FFFFFF at 7.24:1 contrast (WCAG AA passes).

Color values

HEX	#96391E
RGB	rgb(150, 57, 30)
HSL	hsl(14, 67%, 35%)
HSV	hsv(14, 80%, 59%)
CMYK	cmyk(0%, 62%, 80%, 41.2%)
CIE-LAB	lab(36.94, 37.59, 35.90)
CIE-LCH	lch(36.94, 51.98, 43.68°)
OKLab	oklab(47.06% 0.1055 0.0784)
OKLCH	oklch(47.06% 0.131 36.6)
XYZ	xyz(14.2767, 9.5060, 2.3111)
Luminance	0.0950 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96391E #1E7B96

analogous

#961E3F #96391E #96751E

triadic

#96391E #1E9639 #391E96

tetradic

#96391E #3F961E #1E7B96 #751E96

square

#96391E #3F961E #1E7B96 #751E96

split-complementary

#96391E #1E9675 #1E3F96

monochromatic

#30120A #632614 #96391E #C94C28 #DC7152

Accessibility & contrast

On white

7.24

#96391E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.90

#96391E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96391E

7.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96391E	#FFFFFF	#000000	##FFFFFF
##96391E	1.00	7.24	2.90	7.24
#FFFFFF	7.24	1.00	21.00	1.00
#000000	2.90	21.00	1.00	21.00
##FFFFFF	7.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534A1A

Deuteranopia (green-blind)

#6A5F1B

Tritanopia (blue-blind)

#A52233

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #96391e;
/* rgb */ color: rgb(150, 57, 30);
/* oklch */ color: oklch(47.1% 0.131 36.6);

Tailwind

colors: {
  custom: {
    50: '#bc735c',
    500: '#96391e',
    950: '#000000',
  },
}

SCSS

$custom: #96391e;
$custom-light: #bc735c;
$custom-dark: #000000;

JSON

{
  "hex": "#96391e",
  "rgb": {
    "r": 150,
    "g": 57,
    "b": 30
  },
  "hsl": {
    "h": 13.5,
    "s": 66.667,
    "l": 35.294
  },
  "oklch": {
    "l": 0.47062,
    "c": 0.13144,
    "h": 36.6
  },
  "luminance": 0.09504
}

Semantic roles & 50–950 ramp

primary

#96391E

secondary

#50A6BF

accent

#C3EA3E

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #96391E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →