#96381D#96381D
#96381D is a mid, vivid red. Relative luminance 0.094; OKLCH L 46.9% C 0.133 H 36.5°. Best body text is #FFFFFF at 7.29:1 contrast (WCAG AA passes).
Color values
| HEX | #96381D |
|---|---|
| RGB | rgb(150, 56, 29) |
| HSL | hsl(13, 68%, 35%) |
| HSV | hsv(13, 81%, 59%) |
| CMYK | cmyk(0%, 62.7%, 80.7%, 41.2%) |
| CIE-LAB | lab(36.75, 38.04, 36.24) |
| CIE-LCH | lch(36.75, 52.54, 43.61°) |
| OKLab | oklab(46.91% 0.1067 0.0788) |
| OKLCH | oklch(46.91% 0.133 36.5) |
| XYZ | xyz(14.2152, 9.4031, 2.2286) |
| Luminance | 0.0940 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brownish Red
#9E3623
ΔE00 2.77
Brick
#A03623
ΔE00 3.01
Red Brown
#8B2E16
ΔE00 3.18
Brown Red
#922B05
ΔE00 3.84
Burnt Red
#9F2305
ΔE00 4.25
Auburn
#9A3001
ΔE00 4.35
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#96381D #1D7B96
analogous
#961D3F #96381D #96741D
triadic
#96381D #1D9638 #381D96
tetradic
#96381D #3F961D #1D7B96 #741D96
square
#96381D #3F961D #1D7B96 #741D96
split-complementary
#96381D #1D9674 #1D3F96
monochromatic
#2F1209 #632513 #96381D #C94B27 #DD7050
Accessibility & contrast
On white
7.29
#96381D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.88
#96381D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #96381D
7.29:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##96381D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##96381D | 1.00 | 7.29 | 2.88 | 7.29 |
| #FFFFFF | 7.29 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.88 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.29 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#534919
Deuteranopia (green-blind)
#6A5E19
Tritanopia (blue-blind)
#A52033
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #96381d; /* rgb */ color: rgb(150, 56, 29); /* oklch */ color: oklch(46.9% 0.133 36.5);
Tailwind
colors: {
custom: {
50: '#bc725b',
500: '#96381d',
950: '#000000',
},
}SCSS
$custom: #96381d; $custom-light: #bc725b; $custom-dark: #000000;
JSON
{
"hex": "#96381d",
"rgb": {
"r": 150,
"g": 56,
"b": 29
},
"hsl": {
"h": 13.388,
"s": 67.598,
"l": 35.098
},
"oklch": {
"l": 0.46914,
"c": 0.13264,
"h": 36.5
},
"luminance": 0.09401
}Semantic roles & 50–950 ramp
primary
#96381D
secondary
#4FA7C0
accent
#C4EA3D
background
#FCF7F5
surface
#F8EDE9
border
#D1C8C5
text
#130804
muted
#827B79