#96381C#96381C

#96381C is a mid, vivid red. Relative luminance 0.094; OKLCH L 46.9% C 0.133 H 36.8°. Best body text is #FFFFFF at 7.29:1 contrast (WCAG AA passes).

Color values

HEX	#96381C
RGB	rgb(150, 56, 28)
HSL	hsl(14, 69%, 35%)
HSV	hsv(14, 81%, 59%)
CMYK	cmyk(0%, 62.7%, 81.3%, 41.2%)
CIE-LAB	lab(36.74, 38.00, 36.75)
CIE-LCH	lch(36.74, 52.87, 44.04°)
OKLab	oklab(46.91% 0.1064 0.0796)
OKLCH	oklch(46.91% 0.133 36.8)
XYZ	xyz(14.2030, 9.3982, 2.1645)
Luminance	0.0940 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96381C #1C7A96

analogous

#961C3D #96381C #96751C

triadic

#96381C #1C9638 #381C96

tetradic

#96381C #3D961C #1C7A96 #751C96

square

#96381C #3D961C #1C7A96 #751C96

split-complementary

#96381C #1C9675 #1C3D96

monochromatic

#2F1109 #622512 #96381C #CA4B26 #DE6F4E

Accessibility & contrast

On white

7.29

#96381C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.88

#96381C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96381C

7.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96381C	#FFFFFF	#000000	##FFFFFF
##96381C	1.00	7.29	2.88	7.29
#FFFFFF	7.29	1.00	21.00	1.00
#000000	2.88	21.00	1.00	21.00
##FFFFFF	7.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534918

Deuteranopia (green-blind)

#6A5E18

Tritanopia (blue-blind)

#A52032

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #96381c;
/* rgb */ color: rgb(150, 56, 28);
/* oklch */ color: oklch(46.9% 0.133 36.8);

Tailwind

colors: {
  custom: {
    50: '#bc725a',
    500: '#96381c',
    950: '#000000',
  },
}

SCSS

$custom: #96381c;
$custom-light: #bc725a;
$custom-dark: #000000;

JSON

{
  "hex": "#96381c",
  "rgb": {
    "r": 150,
    "g": 56,
    "b": 28
  },
  "hsl": {
    "h": 13.77,
    "s": 68.539,
    "l": 34.902
  },
  "oklch": {
    "l": 0.46905,
    "c": 0.13289,
    "h": 36.8
  },
  "luminance": 0.09396
}

Semantic roles & 50–950 ramp

primary

#96381C

secondary

#4DA6C1

accent

#C3EB3C

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #96381C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →