#96372D#96372D

#96372D is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.0% C 0.130 H 28.9°. Best body text is #FFFFFF at 7.29:1 contrast (WCAG AA passes).

Color values

HEX	#96372D
RGB	rgb(150, 55, 45)
HSL	hsl(6, 54%, 38%)
HSV	hsv(6, 70%, 59%)
CMYK	cmyk(0%, 63.3%, 70%, 41.2%)
CIE-LAB	lab(36.76, 39.26, 27.14)
CIE-LCH	lch(36.76, 47.73, 34.65°)
OKLab	oklab(46.98% 0.1137 0.0628)
OKLCH	oklch(46.98% 0.13 28.9)
XYZ	xyz(14.4190, 9.4078, 3.5387)
Luminance	0.0941 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96372D #2D8C96

analogous

#962D57 #96372D #966B2D

triadic

#96372D #2D9637 #372D96

tetradic

#96372D #57962D #2D8C96 #6B2D96

square

#96372D #57962D #2D8C96 #6B2D96

split-complementary

#96372D #2D966B #2D5796

monochromatic

#381411 #67261F #96372D #C4493C #D3756B

Accessibility & contrast

On white

7.29

#96372D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.88

#96372D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96372D

7.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96372D	#FFFFFF	#000000	##FFFFFF
##96372D	1.00	7.29	2.88	7.29
#FFFFFF	7.29	1.00	21.00	1.00
#000000	2.88	21.00	1.00	21.00
##FFFFFF	7.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#514A2B

Deuteranopia (green-blind)

#685E2A

Tritanopia (blue-blind)

#A52135

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #96372d;
/* rgb */ color: rgb(150, 55, 45);
/* oklch */ color: oklch(47.0% 0.130 28.9);

Tailwind

colors: {
  custom: {
    50: '#bb7266',
    500: '#96372d',
    950: '#000000',
  },
}

SCSS

$custom: #96372d;
$custom-light: #bb7266;
$custom-dark: #000000;

JSON

{
  "hex": "#96372d",
  "rgb": {
    "r": 150,
    "g": 55,
    "b": 45
  },
  "hsl": {
    "h": 5.714,
    "s": 53.846,
    "l": 38.235
  },
  "oklch": {
    "l": 0.46981,
    "c": 0.12991,
    "h": 28.9
  },
  "luminance": 0.09406
}

Semantic roles & 50–950 ramp

primary

#96372D

secondary

#65B1B9

accent

#CFDD4B

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130806

muted

#827B7A

Preview Lab

Preview with #96372D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →