#96372B#96372B

#96372B is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.0% C 0.130 H 29.9°. Best body text is #FFFFFF at 7.30:1 contrast (WCAG AA passes).

Color values

HEX	#96372B
RGB	rgb(150, 55, 43)
HSL	hsl(7, 55%, 38%)
HSV	hsv(7, 71%, 59%)
CMYK	cmyk(0%, 63.3%, 71.3%, 41.2%)
CIE-LAB	lab(36.73, 39.15, 28.30)
CIE-LCH	lch(36.73, 48.31, 35.86°)
OKLab	oklab(46.95% 0.1129 0.065)
OKLCH	oklch(46.95% 0.13 29.9)
XYZ	xyz(14.3814, 9.3928, 3.3407)
Luminance	0.0939 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96372B #2B8A96

analogous

#962B54 #96372B #966C2B

triadic

#96372B #2B9637 #372B96

tetradic

#96372B #54962B #2B8A96 #6C2B96

square

#96372B #54962B #2B8A96 #6C2B96

split-complementary

#96372B #2B966C #2B5496

monochromatic

#371410 #66261D #96372B #C64839 #D47468

Accessibility & contrast

On white

7.30

#96372B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.88

#96372B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96372B

7.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96372B	#FFFFFF	#000000	##FFFFFF
##96372B	1.00	7.30	2.88	7.30
#FFFFFF	7.30	1.00	21.00	1.00
#000000	2.88	21.00	1.00	21.00
##FFFFFF	7.30	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#514929

Deuteranopia (green-blind)

#685E28

Tritanopia (blue-blind)

#A52135

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #96372b;
/* rgb */ color: rgb(150, 55, 43);
/* oklch */ color: oklch(47.0% 0.130 29.9);

Tailwind

colors: {
  custom: {
    50: '#bb7265',
    500: '#96372b',
    950: '#000000',
  },
}

SCSS

$custom: #96372b;
$custom-light: #bb7265;
$custom-dark: #000000;

JSON

{
  "hex": "#96372b",
  "rgb": {
    "r": 150,
    "g": 55,
    "b": 43
  },
  "hsl": {
    "h": 6.729,
    "s": 55.44,
    "l": 37.843
  },
  "oklch": {
    "l": 0.46951,
    "c": 0.13032,
    "h": 29.9
  },
  "luminance": 0.09391
}

Semantic roles & 50–950 ramp

primary

#96372B

secondary

#63B0BA

accent

#CEDF49

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130805

muted

#827B7A

Preview Lab

Preview with #96372B

Body copy rendered with the generated semantic roles for this colour.

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