#963720#963720

#963720 is a mid, vivid red. Relative luminance 0.093; OKLCH L 46.8% C 0.133 H 34.8°. Best body text is #FFFFFF at 7.33:1 contrast (WCAG AA passes).

Color values

HEX	#963720
RGB	rgb(150, 55, 32)
HSL	hsl(12, 65%, 36%)
HSV	hsv(12, 79%, 59%)
CMYK	cmyk(0%, 63.3%, 78.7%, 41.2%)
CIE-LAB	lab(36.60, 38.63, 34.47)
CIE-LCH	lch(36.60, 51.78, 41.75°)
OKLab	oklab(46.81% 0.1091 0.0759)
OKLCH	oklch(46.81% 0.133 34.8)
XYZ	xyz(14.2061, 9.3227, 2.4176)
Luminance	0.0932 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963720 #207F96

analogous

#962044 #963720 #967220

triadic

#963720 #209637 #372096

tetradic

#963720 #449620 #207F96 #722096

square

#963720 #449620 #207F96 #722096

split-complementary

#963720 #209672 #204496

monochromatic

#31120A #642515 #963720 #C8492B #DB7056

Accessibility & contrast

On white

7.33

#963720 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.86

#963720 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #963720

7.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963720	#FFFFFF	#000000	##FFFFFF
##963720	1.00	7.33	2.86	7.33
#FFFFFF	7.33	1.00	21.00	1.00
#000000	2.86	21.00	1.00	21.00
##FFFFFF	7.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#52491D

Deuteranopia (green-blind)

#695E1D

Tritanopia (blue-blind)

#A51F32

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #963720;
/* rgb */ color: rgb(150, 55, 32);
/* oklch */ color: oklch(46.8% 0.133 34.8);

Tailwind

colors: {
  custom: {
    50: '#bc725d',
    500: '#963720',
    950: '#000000',
  },
}

SCSS

$custom: #963720;
$custom-light: #bc725d;
$custom-dark: #000000;

JSON

{
  "hex": "#963720",
  "rgb": {
    "r": 150,
    "g": 55,
    "b": 32
  },
  "hsl": {
    "h": 11.695,
    "s": 64.835,
    "l": 35.686
  },
  "oklch": {
    "l": 0.4681,
    "c": 0.13289,
    "h": 34.8
  },
  "luminance": 0.09321
}

Semantic roles & 50–950 ramp

primary

#963720

secondary

#53AABE

accent

#C7E840

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #963720

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →